How to Automate Follow Up Emails for Your Business

When reaching out to your prospective customers, speed and consistency matter. This guide shows you how to drive both using Bardeen's AI Sales Agent.

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We're Bardeen, we build an AI Agent that does your repetitive work tasks. Sales teams at companies like Honk Mobile and Casafari use Bardeen to book more meetings. We share some automation templates for outreach, called playbooks, below.

Let’s face it; talking to leads and customers takes up a ton of time. You’re free to spend as much time as you want on it; we’re here to make it easier with automated email follow up.

Armed with your list of prospects, you’ll want to make each message counts. But turning a list of qualified sales leads into 15 personalized cold emails takes time.

In this guide, we'll show you how to build an automated lead follow-up system with these Bardeen actions:

We recommend downloading Bardeen before continuing, so you can follow the guide.

Automated email follow up software

With automated follow up software, it’s one-click easy to scale sales outreach and save valuable time. Instead of manually writing and sending repetitive follow up emails, you can utilize auto email generation tools to create and send personalized emails in bulk. 

Integrating with your CRM, an auto follow-up tool can further personalize your messages using important enriched data held in your CRM. This eliminates guesswork and lets your sales team focus on money-making activities, like closing deals.

Whether you're sending cold outreach or nurturing active leads, Bardeen's AI agent ensures your sales team stays consistent and efficient.

Why do you need automated outreach tools for your sales?

Personalizing messages takes time. Creating a template, exporting contact information, finding something interesting to say - it's a repetitive process. That’s exactly why automated email follow up software makes sense.

If your task list is filled with "write custom intro", you need AI.

If your task list is filled with "write custom intro", you can use AI to generate every auto follow up email.

You know those LinkedIn posts where the CEO says “Look at this salesperson, they forgot to replace <NAME> in their message with my name. What an idiot.”

Yeah, those are hilarious, until it happens to you. 

Let’s see how AI and automated email follow up tools can help you avoid those mistakes.

Here’s your toolkit to automate outreach and follow ups

Cold outreach doesn’t work anymore if the message isn’t personal. You’ll need to adapt and adjust your strategy.

Here’s a few tools you can use to help with automated email follow up.

What's next?

With well-written, personalized, and targeted emails humming along, it's time to prepare for  Discovery & Demo Calls.

FAQs

We get a lot of email workflow automation, so here's our answer to the most common:

How does Bardeen work with email?

Bardeen integrates with many popular email clients like Gmail, Outlook, and others. Users can create automated email sequences and draft personalized messages using data from external sources such as Google Sheets, Notion, or popular CRM systems such as HubSpot, Salesforce, and many more. 

Can I create custom email sequences?

Bardeen allows you to create an automated email series based on triggers or scheduled actions. The no-code interface makes setting up the steps and conditions easy, and the follow up tool will handle the rest of the automation.

How do I personalize emails with Bardeen?

You can personalize emails with our AI message generator. Simply structure your prompt and specify the dynamic variables. Bardeen will create a unique message based on your input and data sources, including any lead enrichment you have carried out.

What if I need to adjust an automated lead follow up system mid-way?

You can tweak and adjust your automation as needed. Bardeen is designed to be flexible and allows you to make changes to automated follow up emails without interrupting the entire process.

Does Bardeen integrate with other tools?

Bardeen integrates with over 100 different tools. This allows Bardeen to continually expand its capabilities and remain a powerful tool for sales, revops, and marketing.

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Discovery & Demo Calls

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