19 Best Sales Intelligence Tools: Features & Reviews

Looking for the best sales intelligence tools to supercharge your prospecting and outreach efforts? We've done the research for you, compiling a curated list of the top 19 tools on the market. Each one is broken down by key features, pros, cons, pricing, and user reviews to help you find the perfect fit for your sales team.

Whether you're looking to enrich your CRM data, find accurate contact information, or identify in-market prospects, these sales intelligence platforms have you covered. We've included well-known tools like ZoomInfo and LinkedIn Sales Navigator, along with lesser-known gems that pack a punch.

By the end of this guide, you'll have a comprehensive understanding of the sales intelligence landscape and be equipped to make an informed decision for your business. Get ready to level up your sales game and close more deals with these powerful tools in your arsenal.

1. Bardeen

Bardeen is a powerful browser extension that automates repetitive tasks, integrates with popular apps, and leverages AI to supercharge your workflows. It's an ideal tool for sales teams looking to streamline their processes and boost productivity.

Key Features

• Automate LinkedIn outreach, data scraping, and lead generation
• Integrate with 100+ apps including Salesforce, HubSpot, and Apollo
• Use the Magic Box to create workflows using natural language
• Access a library of pre-built playbooks for common sales tasks

Popular Use Cases

• Enriching leads with data from LinkedIn and other sources
• Sending personalized emails and follow-ups at scale
• Automating prospecting and qualification workflows

Pros

• Saves significant time by automating manual tasks
• Offers advanced features like AI-powered text generation
• Provides a free tier with unlimited non-premium usage

Cons

• Some complex automations have a learning curve
• Certain premium features can consume credits quickly
• Bardeen is a relatively new tool compared to alternatives

Pricing

• Free plan with unlimited non-premium usage
• Professional plan starts at $10/month for 500 credits
• Business plan starts at $15/user/month with 500 credits
• Enterprise plan with custom pricing for larger teams

Reviews

On G2, Bardeen has an impressive average rating of 4.9 out of 5 stars from 32 reviews. 96% of users gave it 5 stars, praising its automation capabilities and ease of use.

Capterra reviewers give Bardeen high marks as well, with an overall rating of 4.5. They highlight the tool's practicality and ability to automate without code. Some noted minor UX issues.

Reddit sentiment is positive, with users finding Bardeen valuable for LinkedIn prospecting, Notion integrations, and more. They appreciate the free tier and ongoing development of new features.

If you're looking for a cutting-edge sales automation tool, download Bardeen's Chrome extension and sign up for a free 14-day trial of premium features. It's a powerful addition to any sales stack that can save your team hours every week.

2. Clearbit

Clearbit is a powerful sales intelligence tool that helps businesses enrich their lead data, identify high-quality prospects, and personalize their outreach at scale. With its extensive database and real-time enrichment capabilities, Clearbit enables sales teams to focus on the most promising leads and close more deals.

Key Features

• Enrich lead records with 100+ data points in real-time
• Identify high-fit leads and route them to the right sales rep
• Reveal anonymous website visitors and track their intent
• Shorten forms and increase conversions with dynamic form fields

Popular Use Cases

• Enriching inbound leads with key firmographic and demographic data
• Scoring and routing leads based on fit and intent signals
• Personalizing outreach with relevant context about each prospect

Pros

• High accuracy and coverage of B2B contact and company data
• Seamless integration with popular CRMs and marketing automation tools
• Robust APIs and customization options for advanced use cases

Cons

• Pricing can be steep for smaller businesses or those with large databases
• Some users report occasional inaccuracies in enriched data
• Limited control over which records get refreshed each month

Reviews

On G2, Clearbit has an average rating of 4.4 out of 5 stars from 623 reviews. Many users praise its ease of use, high data accuracy, and ability to streamline lead generation workflows.

Capterra reviewers give Clearbit high marks for its data enrichment capabilities and integration with other sales and marketing tools. A few mention minor data quality issues, but overall satisfaction is strong.

Across Reddit and other forums, sales professionals recommend Clearbit as a top choice for lead enrichment, citing its reliability and feature set as key differentiators. Some compare it favorably to alternatives like ZoomInfo and DiscoverOrg.

Pricing

• Pricing is based on database size, web traffic, and contact volume
• Enrichment starts at around $99/month; Prospector at $999/month
• Each product (Advertising, Reveal, Alerts, etc.) priced separately
• Contact sales for detailed pricing based on specific requirements

3. Lead411

Lead411 is a comprehensive B2B data provider that offers unlimited access to verified contact information, including direct phone numbers and email addresses. With over 450 million contacts across 20 million companies worldwide, Lead411 enables sales teams to find and engage with their ideal prospects efficiently.

Key Features

• Unlimited access to verified email addresses and direct phone numbers
• Advanced search filters to find ideal prospects based on job title, industry, and more
• Growth Intent Data to identify companies in a buying cycle for specific services or solutions
• Automated email and SMS outreach campaigns with personalized templates and cadences

Popular Use Cases

• Building targeted prospect lists for outbound sales campaigns
• Enriching existing CRM data with up-to-date contact information
• Identifying companies actively researching or purchasing specific products or services

Pros

• No hidden export fees or limitations on verified email and phone number access
• Integrates with popular CRM and sales engagement platforms
• Provides intent data to prioritize accounts most likely to convert

Cons

• Higher pricing compared to some competitors
• Chrome extension requires frequent updates that can disrupt workflow
• Some reviewers encountered issues with data accuracy for specific contacts

Reviews

On G2, Lead411 has an average rating of 4.5 out of 5 stars from 455 reviews, with users praising its ease of use, browser extension, and ability to find accurate contact information.

Capterra reviewers give Lead411 high marks for data quality and customer support, with an overall rating of 4.0. They appreciate features like revenue data verification and SIC codes for understanding company demographics.

Discussions on Reddit indicate sales professionals find Lead411 to be an effective, fairly priced alternative to tools like ZoomInfo and Seamless.ai, particularly for its intent data offerings.

Pricing

• Basic Plus plan: $99/month per user for unlimited email and phone number views, 200 monthly exports
• Pro plan: Custom pricing, includes 10,000 annual exports and intent data
• 7-day free trial with 50 lead exports
• Discounted annual pricing available

4. Lusha

Lusha is a powerful sales intelligence platform that provides accurate B2B contact and company data to help you reach the right decision-makers. With Lusha, you can easily find direct contact details, connect with top prospects, and enrich your CRM data to close more deals faster.

Key Features

• Find direct contact details like emails and phone numbers
• Use advanced search filters to build targeted prospect lists
• Enrich your CRM data with fresh, accurate information
• Get insights on a company's likelihood to buy with intent data

Popular Use Cases

• Generating high-quality leads based on ideal customer profiles
• Automating data enrichment to fill in missing CRM information
• Personalizing outreach with accurate contact and company details

Pros

• Provides fresh, accurate data powered by crowdsourcing and AI
• Offers seamless integrations with popular CRMs and sales tools
• Includes intent data to prioritize leads most likely to buy

Cons

• Some users report occasional outdated contact information
• Higher pricing compared to certain alternatives
• Prospect search location filters could be more granular

Pricing

• Free plan: $0/month for 1 user, 50 emails and 5 phone numbers
• Pro plan: $49/user/month for 480 phone credits per year
• Premium plan: $79/user/month for 960 phone credits per year
• 14-day free trial available (no credit card required)

Reviews

On G2, Lusha has an average rating of 4.3 out of 5 stars from over 1,400 reviews. Users praise its ability to find accurate contact information quickly, saving significant prospecting time.

Capterra reviewers give Lusha an overall rating of 4.0, highlighting the seamless integration with HubSpot and LinkedIn. Some noted occasional issues with data accuracy.

Sentiment on Reddit is mixed, with some users frustrated by Lusha's data collection practices. However, most agree it is an effective tool for B2B prospecting when used compliantly.

5. Leadfeeder

Leadfeeder is a powerful B2B lead generation tool that identifies the companies visiting your website, even if they don't fill out a form or contact you directly. By revealing this valuable data, Leadfeeder enables sales and marketing teams to connect with high-potential leads and convert them into customers.

Key Features

• Identify companies visiting your website and reveal their behavior
• Qualify leads with custom filters and automatic lead scoring
• Access a database of contacts to find decision makers at target accounts
• Sync data with your CRM for a centralized view of prospects

Popular Use Cases

• Generating leads from anonymous website traffic
• Prioritizing outreach based on a prospect's level of engagement
• Personalizing sales pitches using insights on content viewed

Pros

• Automatically filters out low-quality traffic for more relevant leads
• Intuitive interface and customizable dashboard for easy adoption
• Extensive integrations with popular CRMs and marketing tools

Cons

• Free plan has limited features and only stores 7 days of data
• Pricing is based on number of companies identified, which can add up
• Occasional inaccuracies in identifying companies from website visits

Reviews

On G2, Leadfeeder has an average rating of 4.3 out of 5 stars from 799 reviews. Users praise the tool's ability to uncover hidden leads and provide valuable buyer intent data.

Capterra reviewers give Leadfeeder an overall rating of 4.0, appreciating features like lead scoring and CRM integrations. A few noted concerns about the cost and occasional glitches.

Feedback on Reddit suggests Leadfeeder is an effective prospecting tool when used strategically. Commenters recommend personalizing outreach based on the specific content prospects engaged with, rather than using generic "I saw you visited our site" messaging.

Pricing

• Free plan for up to 100 identified companies and 7 days of data
• Paid plans start at $99/month for up to 50 identified companies
• Pricing scales based on number of companies identified each month
• 14-day free trial available for paid plans

6. Cognism

Cognism is a highly regarded sales intelligence platform that provides B2B companies with accurate and comprehensive data to drive their sales and marketing efforts. With its powerful combination of contact, company, and event information, Cognism helps businesses connect with their ideal prospects and close more deals.

Key Features

• Extensive database of verified business emails and phone-validated mobile numbers
• Advanced search filters for targeted prospecting
• Buyer intent data to identify in-market accounts
• Seamless integrations with popular CRM and sales engagement tools

Popular Use Cases

• Building targeted lead lists for outbound sales campaigns
• Enriching existing CRM data with fresh, accurate contact information
• Identifying key decision-makers within target accounts

Pros

• High-quality, GDPR-compliant data for effective outreach
• Intuitive platform with user-friendly search and export features
• Responsive customer support and dedicated account management

Cons

• Occasional gaps in contact information for certain regions
• Downloading contacts with special characters can result in formatting issues
• Learning curve for advanced features and setup

Reviews

On G2, Cognism boasts an impressive 4.6 out of 5-star rating from over 690 reviews. Users praise the platform's ease of use, data accuracy, and time-saving benefits for prospecting and lead generation.

Capterra reviewers echo these sentiments, with many citing Cognism as a "game-changer" for their sales teams. The platform earns high marks for its user-friendly interface, reliable contact information, and helpful customer support.

Across Reddit and other online forums, users consistently recommend Cognism for its strong data coverage in EMEA and its ability to streamline the prospecting process. While some note minor limitations in certain regions, the overall consensus is that Cognism delivers significant value for B2B sales teams.

Pricing

• Pricing for Cognism ranges from $15,100 to $103,000 per year for organizations with 200-1,000+ employees
• Platinum tier plans start at $1,500 and go up to $10,000
• Diamond tier plans, which include phone-verified mobile numbers and intent data, range from $2,550 to $25,000
• Exact pricing depends on specific requirements and scale of implementation

7. Datanyze

Datanyze is a powerful sales intelligence tool that helps sales and marketing professionals find and connect with B2B prospects by providing accurate, actionable contact information like email addresses, direct dial numbers, and mobile numbers. With Datanyze's Google Chrome extension, you can access this data directly from LinkedIn profiles and company websites without leaving your browser, making it an efficient tool for prospecting.

Key Features

Datanyze offers several key features that make it stand out:

• Ability to create targeted contact lists for lead generation
• Integrations with popular CRM and marketing automation software
• Data cleaning and enrichment capabilities to improve existing data
• Advanced search functionality to quickly find the data you need

Popular Use Cases

• Finding direct contact information for decision-makers at target accounts
• Enriching existing lead and contact data in your CRM or marketing automation platform
• Building targeted prospect lists for outbound sales and marketing campaigns

Pros

• Provides phone numbers where other tools may not have them
• Affordable pricing with a range of plans to fit different business needs
• Intuitive and user-friendly interface

Cons

• Some users report issues with customer support responsiveness
• Contact data accuracy could be improved in some cases
• Limited ability to influence product roadmap as a smaller customer

Pricing

• Nyze Lite: Free 90-day trial with 10 credits per month
• Nyze Pro 1: $29/month ($21/month billed annually) for 960 credits per year
• Nyze Pro 2: $55/month ($39/month billed annually) for 1920 credits per year

Reviews

On G2, Datanyze has an average rating of 4.2 out of 5 stars from 444 reviews. Many users praise the tool's ability to find direct phone numbers and its ease of use, while some note issues with customer support.

Capterra reviewers give Datanyze an overall rating of 4.0, with positive feedback on the Chrome extension and ability to find contact details. However, some users experienced accuracy issues or difficulty reaching customer support.

8. DiscoverOrg

DiscoverOrg is a robust B2B prospecting tool packed with accurate, deep, fresh, and complete data on your top targets. It provides actionable insights and real-time buying signals to help you identify business opportunities, connect with clients, and analyze market trends.

Key Features

• Advanced search filters to find ideal clients
• Alerts for leads and personnel changes
• Detailed org charts and contact information
• Technographics and intent data

Popular Use Cases

• Building targeted prospect lists for sales outreach
• Enriching CRM data with fresh, accurate contact information
• Identifying key decision makers for account-based marketing

Pros

• Comprehensive coverage of enterprise companies and IT contacts
• High accuracy of contact data from manual research
• Helpful insights like org charts, tech stacks, and buying signals

Cons

• More expensive than some alternatives
• Gaps in coverage for small and mid-market companies
• Being phased out and replaced by ZoomInfo platform

Reviews

A Capterra reviewer gave DiscoverOrg an overall rating of 5 out of 5, praising the contact accuracy, coverage of target accounts, and helpful insights. The main drawback noted was that DiscoverOrg is being deprecated and replaced by ZoomInfo.

On Reddit, users shared that DiscoverOrg is a comprehensive tool for IT and enterprise prospecting, but expensive with pricing around $25-30k per year. Some preferred ZoomInfo for its coverage of small to mid-market companies.

Pricing

• Pricing is not published, must contact for a quote
• Users report annual pricing of $25,000-$30,000
• Multiple pricing plans available based on data needs

9. Verse.ai

Verse.ai is a powerful AI-driven platform that turns new leads into sales-ready opportunities through immediate conversations across SMS, email, and phone. Verse.ai stands out among sales intelligence tools for its ability to automate and personalize lead engagement at scale, resulting in higher conversion rates.

Key Features

• Automate SMS outreach at every stage of the customer journey
• Leverage a blend of AI and human touch for successful customer experiences
• Integrate with your existing CRM and other systems for seamless workflows
• Access real-time conversation data and analytics to optimize campaigns

Popular Use Cases

• Instantly engage and qualify new leads 24/7
• Nurture and convert stale leads in your database
• Transfer qualified prospects to your sales or call center team

Pros

• Drives 16x average ROI for customers
• Achieves 98% average SMS open rates
• Responds to leads in less than 1 minute on average

Cons

• Pricing is higher compared to some other tools
• May require some customization to fit specific use cases
• Best suited for teams with high lead volume

Pricing

• Plans start at $1295 per month
• Enterprise pricing available with additional features and support

Reviews

On Capterra, Verse.ai has an overall rating of 4.0 from 15 reviews. Users praise the automation of lead follow-up and the team's attentiveness, but some note the qualification process could be longer.

G2 reviewers give Verse.ai 4.3 out of 5 stars. Customers highlight the conversion lift and ability to personalize outreach, with a few mentioning the learning curve of the platform.

Feedback on TrustRadius shows an aggregate score of 9.4 out of 10 based on 4 reviews. Positive sentiment revolves around the immediate response to leads and customization options.

10. Drift

Drift is an AI-powered buyer engagement platform that automatically listens, understands, and learns from buyers to create highly personalized experiences. As a pioneer in AI-driven chatbots, Drift enables businesses to engage website visitors in real-time conversations, qualify leads, and book meetings 24/7.

Key Features

• AI-powered chatbots for human-like conversations
• Real-time notifications for sales reps when target accounts engage
• Personalized playbooks based on visitor behavior and intent
• Integrations with popular CRMs and marketing tools

Popular Use Cases

• Engaging website visitors with tailored messages based on their profile and behavior
• Qualifying leads with AI chatbots and routing them to the right sales rep
• Booking meetings for sales teams around the clock

Pros

• Enables real-time engagement with prospects when intent is high
• Automates lead qualification and meeting scheduling
• Personalizes interactions based on visitor data and behavior

Cons

• Higher price point compared to other tools
• Initial setup and onboarding requires dedicated time
• May require ongoing optimization to avoid generic chatbot responses

Reviews

On G2, Drift has an average rating of 4.4 out of 5 stars from over 1,200 reviews. Users praise its ability to generate high-quality conversations, the depth of integrations, and the impact on alignment between marketing and sales.

Capterra reviewers highlight how Drift contributes to hitting pipeline goals, increasing site engagement, and reducing time to revenue. They give Drift an overall rating of 4.7 out of 5.

A sampling of Reddit comments show users find Drift effective for grabbing meetings, but some encountered challenges with spam interactions and conversion rates. The consensus is to test it out as results may vary.

Pricing

• Premium plan starts at $2,500 per month for small businesses
• Advanced and Enterprise plans available with custom pricing
• Drift for Startups program available for early-stage companies

11. Apollo.io

Apollo.io is an all-in-one sales intelligence and engagement platform that helps sellers find the right buyers, engage them with personalized multi-channel outreach, and drive more revenue. With a database of over 275M contacts and 73M companies, Apollo.io provides accurate data and tools to streamline your sales process.

Key Features

Apollo.io offers several key features for sales intelligence:

• Advanced search filters to find ideal prospects
• Buyer intent data and lead scoring
• Chrome extension to gather verified contact data from LinkedIn
• Engagement tools like email sequences and analytics

Popular Use Cases

• Enriching your CRM with accurate contact and company data
• Identifying decision makers and engaging them with personalized outreach
• Automating multi-channel sequences for email and LinkedIn

Pros

• Combines data with engagement tools in one platform
• Provides mobile phone numbers and verified emails
• Integrates with CRMs, LinkedIn, and other sales tools

Cons

• Customer support can be slow to resolve issues
• Verified emails don't always pass secondary validation
• Prospect data is sometimes outdated or inaccurate

Reviews

On G2, Apollo.io has an average rating of 4.8 out of 5 stars from over 7,000 reviews. Users praise the depth of the database and sales engagement features.

Capterra reviewers give Apollo.io 4.5 stars overall. They find it helpful for generating leads but note the monthly credits can be limiting.

Discussions on Reddit indicate that while not perfect, Apollo.io provides good value for the price compared to alternatives. Users recommend verifying the data with additional tools.

Pricing

• Free plan: 10K email credits/month, 60 mobile credits/year
• Paid plans start at $49/user/month
• Annual discounts of 20-25% available
• Unlimited email credits on all paid plans (120K/year minimum)

12. DiscoverOrg

DiscoverOrg is a B2B contact database and sales intelligence platform that provides accurate, deep, and actionable data on your top target accounts. With DiscoverOrg, you can identify key decision-makers, access direct-dial phone numbers, and gain insights into company tech stacks and upcoming projects to inform your sales outreach.

Key Features

Some of DiscoverOrg's key features for sales intelligence include:

• Advanced search filters to find ideal prospects based on title, department, tech stack, and more
• Detailed company profiles with org charts, tech install base, and buying signals
• Direct-dial phone numbers and verified email addresses for key contacts
• Real-time data enrichment to keep your CRM records up-to-date

Popular Use Cases

• Identifying key decision-makers and influencers at target accounts
• Segmenting prospects by title, department, tech stack for targeted outreach
• Enriching and cleansing CRM data for more effective sales and marketing efforts

Pros

• High contact data accuracy with 95%+ direct dial numbers
• Extensive coverage of companies across industries
• Actionable insights like tech stack and buying signals to inform outreach

Cons

• Higher price point compared to some other sales intelligence tools
• Focused primarily on IT and marketing contacts at larger enterprise companies
• Being replaced by ZoomInfo following acquisition, requiring migration to new platform

Pricing

• Pricing is customized based on data access and number of users
• Annual contracts start around $25,000 per year for a team
• Discounts available for multi-year agreements

Reviews

On Capterra, DiscoverOrg has an overall rating of 4.0 out of 5. Users praise the contact data accuracy and helpful prospecting features, while noting the high price is a consideration.

Reddit users highlight DiscoverOrg's strength in providing IT and enterprise contact data compared to other sales intelligence tools. Many mention the steep annual cost of $25-30K, but find the quality data worth the investment for the right use case.

13. LeadSquared

LeadSquared is a cutting-edge CRM that helps businesses drive sales efficiency at scale with zero lead leakage. It provides a comprehensive, no-code solution for all your sales needs, with intelligent features like lead management, distribution, tracking, automation, and more.

Key Features

• Automated sales workflows with zero lead leakage
• Intelligent lead management and distribution
• Complete visibility into team performance and targets
• Customizable and mobile-friendly for inside and field sales

Popular Use Cases

• Improving relationships with leads and customers
• Boosting sales productivity and bottom line
• Generating accurate sales forecasts

Pros

• Comprehensive CRM with end-to-end sales features
• No-code platform that's easy to customize
• Mobile app for on-the-go access

Cons

• Reported issues with slow performance and lags
• Learning curve for utilizing advanced features
• Mixed reviews on customer support

Reviews

On G2, LeadSquared has an average rating of 4.4 out of 5 stars from 225 reviews. Most users praise its lead management capabilities and customization options.

Capterra reviews are more mixed, with some noting the depth of features but others expressing frustration with performance issues and onboarding. The overall rating is 4.0.

Feedback on Reddit suggests LeadSquared is a solid CRM option for real estate and other industries, with efficient lead organization and task automation. However, some call out the expense and occasional slowness.

Pricing

• Basic plan starts at $400/month for 10,000 contacts (about $4,800/year)
• Standard plan is $1,200/month for 50,000 contacts
• Enterprise plan is $2,500/month for 200,000 contacts
• All prices are billed annually

14. LinkedIn Sales Navigator

LinkedIn Sales Navigator is an essential tool for sales professionals and marketers looking to find, understand, and engage with potential leads on the platform. As LinkedIn's own sales intelligence solution, it offers advanced features to help users tap into the full power of the world's largest professional network.

Key Features

LinkedIn Sales Navigator offers several powerful features for prospecting and sales intelligence:

• Advanced search filters to find the right leads and accounts
• Lead and account recommendations based on your activity and preferences
• Real-time alerts on key decision-makers, such as job changes or new content
• CRM integration to sync data and streamline workflows

Popular Use Cases

• Identifying and connecting with decision-makers at target accounts
• Monitoring key accounts for sales opportunities and insights
• Personalizing outreach based on prospect activity and interests

Pros

• Extensive search and filtering capabilities to find ideal prospects
• Valuable insights and alerts to inform sales strategy
• Seamless integration with popular CRM systems

Cons

• Higher cost compared to some other sales intelligence tools
• Search results can sometimes include outdated or inaccurate information
• Requires ongoing usage and optimization to realize full value

Reviews

On G2, LinkedIn Sales Navigator has an average rating of 4.3 out of 5 stars from nearly 1,900 reviews. Users praise its advanced prospecting features, helpful lead recommendations, and CRM integrations.

Capterra reviewers give Sales Navigator an overall rating of 4.0, highlighting its effectiveness for finding decision-makers and building pipelines. Some noted limitations with search accuracy and pricing.

In a Reddit discussion, sales professionals shared positive experiences using Sales Navigator for targeted prospecting, especially when combined with other tools for data enrichment and outreach.

Pricing

• Core plan: $79.99/month or $959.88/year (save 20%)
• Advanced plan: $149.99/month or $1799.88/year
• Advanced Plus plan for teams of 20+: custom pricing
• All plans include a 30-day free trial

15. Crystal

Crystal is a valuable tool for LinkedIn users looking to improve their networking and engagement efforts. By analyzing LinkedIn profiles, Crystal provides insights into an individual's personality type, helping you tailor your communication style for more effective interactions.

Key Features

• Personality insights based on LinkedIn profiles
• Communication tips tailored to each personality type
• Chrome extension for easy access to insights
• Integrations with CRM and email platforms

Popular Use Cases

• Preparing for meetings or sales calls
• Personalizing outreach messages
• Improving team collaboration and communication

Pros

• Helps build stronger professional relationships
• Saves time on research and preparation
• Offers a free plan with basic features

Cons

• Accuracy depends on the amount of available data
• Some users may find the insights too general
• Higher-tier plans can be pricey for individuals

Pricing

• Free plan with limited features
• Premium plan at $49/month or $468/year (about $39/month)
• Business and Enrichment plans with custom pricing
• All paid plans offer a 14-day free trial

Reviews

On Capterra, Crystal has an overall rating of 4.0 out of 5, with users praising its accuracy and usefulness in preparing for important interactions. Many appreciate how it makes building meaningful relationships easier.

G2 reviewers give Crystal an average of 4.6 out of 5 stars, highlighting the value it brings to sales and networking efforts. Users find the personality insights helpful for tailoring their communication style.

Sentiment on Reddit is mixed, with some users finding Crystal's predictions insightful while others are skeptical about the accuracy. The consensus is that it can be a helpful tool when used alongside human judgment.

16. Lead411

Lead411 is an affordable, unlimited B2B data provider that offers comprehensive and accurate contact and company information. With over 450 million contacts within 20 million companies worldwide, Lead411 enables users to find their ideal prospects using targeted filters and Growth Intent Data.

Key Features

• Unlimited access to verified emails and direct dials
• Advanced search filters and sales intelligence triggers
• Buyer Intent Data powered by Bombora for targeted outreach
• Reach Email/SMS Engagement Automation for easy outreach

Popular Use Cases

• Building targeted prospect lists for sales outreach
• Enriching CRM data with fresh, accurate contact information
• Identifying companies in buying cycles for specific solutions

Pros

• Truly unlimited data with no hidden export fees
• High quality data with 96% email deliverability
• Intent and Growth Data to prioritize ready-to-buy prospects

Cons

• Occasional instances of outdated or inaccurate contact data
• Chrome extension requires periodic updates
• Higher price point compared to some competitors

Reviews

On G2, Lead411 has an average rating of 4.5 out of 5 stars from 455 reviews, with users praising the quality of data and ease of finding the right contacts.

Capterra reviewers give Lead411 high marks for its data accuracy, time-saving benefits, and responsive customer support. A few noted minor data quality issues.

Reddit users report positive experiences with Lead411, highlighting the comprehensive data, Chrome extension, and Bombora intent data as key differentiators. Pricing is mentioned as higher than some alternatives but worth it for the data quality.

Pricing

• Basic Plus Unlimited: $75-99/month per user
• Pro with Bombora Intent: Custom pricing, starting around $6k/year
• 7-day free trial with 50 exports included
• No hidden fees, unlimited access to mobile numbers and verified emails

17. Demandbase

Demandbase is a top-tier account-based marketing (ABM) platform that helps B2B companies identify, reach, and engage their target accounts. With its AI-powered account intelligence and advertising capabilities, Demandbase enables sales and marketing teams to focus their efforts on the accounts most likely to convert.

Key Features

• Account identification and prioritization based on intent data and engagement signals
• Targeted advertising to reach key decision-makers within target accounts
• Personalized website experiences for high-value accounts
• Integrations with popular CRM and marketing automation platforms

Popular Use Cases

• Aligning sales and marketing efforts around a common set of target accounts
• Engaging key decision-makers with relevant content and personalized experiences
• Measuring the impact of ABM programs on pipeline and revenue

Pros

• Robust account intelligence and intent data for precise targeting
• Powerful advertising capabilities to reach buyers across channels
• Excellent customer support and strategic guidance

Cons

• Higher learning curve due to the platform's extensive features and capabilities
• Premium pricing compared to some other ABM tools

Pricing

• Pricing is customized based on the specific modules and features needed
• Three main packages: Professional, Enterprise, and Elite
• Add-on modules available for personalization, data integrity, and more

Reviews

On G2, Demandbase has an average rating of 4.3 out of 5 stars based on over 1,500 reviews. Users praise the platform's comprehensive ABM capabilities, account intelligence, and customer support.

Capterra reviewers give Demandbase high marks for its ease of use, customization options, and ability to align sales and marketing efforts. One user called it the "best ABM platform I've used."

18. Enricher

Enricher is a valuable addition to this list of sales intelligence tools due to its advanced data enrichment capabilities. With a database of over 2.5 billion profiles and 26 data attributes, Enricher empowers businesses to transform raw data into actionable insights, enabling smarter decision-making and driving growth.

Key Features

• Auto-enrich data in popular CRMs like Salesforce, HubSpot, and Klaviyo
• AI-powered data enrichment for deep insights and informed decision-making
• Personalized marketing strategies based on enriched data to boost ROI

Popular Use Cases

• Enriching lead and customer data for targeted outreach and personalization
• Improving data accuracy and completeness for better sales intelligence
• Gaining a 360-degree view of prospects and customers for informed decisions

Pros

• Modern, user-friendly interface
• Handles large volumes of data efficiently
• Integrates with popular tools like Salesforce, HubSpot, and Zapier

Cons

• Fewer integrations compared to some competitors
• Pricing may be steep for small businesses

Pricing

• Basic: $279/month for 10,000 credits and 1 user
• Pro: $879/month for 50,000 credits and 3 users
• Enterprise: Custom pricing for unlimited credits and users

Reviews

Although not yet listed on popular review platforms like G2 and Capterra, Enricher claims impressive ratings on its website: 4.9/5 on Trustpilot, 5/5 on Glassdoor, and 5/5 on Capterra. These high scores suggest strong user satisfaction with the tool's features and performance.

19. Datanyze

Datanyze is a sales intelligence tool that helps sales and marketing professionals find and connect with B2B prospects by providing actionable contact information like email addresses, direct dial numbers, and mobile numbers directly from LinkedIn profiles and company websites. With Datanyze's Google Chrome extension, users can access prospect data in real-time without leaving their browser, making it an efficient tool for building targeted lead lists.

Key Features

• Access contact data directly from LinkedIn and company websites
• Export contact lists with a single click
• Create targeted lead lists using advanced search filters
• Integrate with popular CRM and marketing automation platforms

Popular Use Cases

• Building targeted B2B contact lists for outreach campaigns
• Enriching existing lead data with accurate contact information
• Prospecting directly from LinkedIn and company websites

Pros

• Provides direct dial phone numbers when other tools fall short
• Offers affordable pricing plans for businesses of all sizes
• Guarantees accurate contact data with a refund for any inaccuracies

Cons

• Some users report issues with customer support responsiveness
• Contact data accuracy could be improved for certain target personas
• Limited ability to influence product roadmap as a smaller customer

Reviews

On G2, Datanyze has an average rating of 4.2 out of 5 stars based on 444 reviews. Many users praise the tool's ability to find direct dial phone numbers and its ease of use, while some cite issues with customer support.

Capterra reviewers give Datanyze an overall rating of 4.0, highlighting the platform's ease of use and the value it provides for capturing lead information. However, some users note that contact accuracy could be improved for certain roles.

Pricing

• Nyze Lite: Free plan with 10 credits per month
• Nyze Pro 1: $29/month ($21/month annual) for 960 credits per year
• Nyze Pro 2: $55/month ($39/month annual) for 1920 credits per year
• Free 90-day trial available for Nyze Lite plan

Conclusions

Choosing the right sales intelligence tool depends on your specific needs, budget, and team size. Consider factors like data accuracy, coverage, integrations, and ease of use when evaluating options.

Among the top choices are Bardeen, Clearbit, and Lead411. Bardeen stands out for its powerful browser extension that automates repetitive tasks and leverages AI. It integrates with 100+ apps and offers a free tier. Installing Bardeen's Chrome extension and signing up for a free 14-day trial of premium features can supercharge your sales workflows.

Clearbit and Lead411 are also highly rated for their data enrichment, prospecting, and intent data capabilities. Ultimately, the best choice will align with your goals and use cases.

To boost your sales productivity, consider trying one of these leading tools. With AI-powered insights and automation, you can engage the right leads at the right time and close more deals.