19 Best AI Sales Prospecting Tools for 2024

Looking for the best AI sales prospecting tools to supercharge your outreach efforts? We've got you covered with our curated list of the top 19 AI-powered solutions. From automating lead generation to crafting personalized emails at scale, these tools leverage the power of artificial intelligence to help you connect with more prospects and close more deals.

In this comprehensive guide, we'll walk you through the key features, pros, cons, and customer reviews of each tool, so you can make an informed decision on which ones to add to your sales tech stack. Whether you're a sales rep looking to boost your productivity or a sales leader seeking to optimize your team's performance, you'll find valuable insights and recommendations in this article. Let's dive in and explore the best AI sales prospecting tools available today.

1. Bardeen

Bardeen is a top choice for AI sales prospecting automation, providing a versatile browser extension that integrates with 100+ apps. It offers a range of features that make it stand out, such as AI-powered data scraping, lead enrichment, and personalized outreach. Why not give it a try and install the Bardeen Chrome extension for free to see how it can transform your sales prospecting efforts?

Key Features

Bardeen's key features make it a top AI sales prospecting tool:

• Free AI web scraper for extracting lead data
• AI-powered sales automation for prospecting and outreach
• Automated lead enrichment and qualification
• AI-powered playbook builder (Magic Box) for easy workflow creation

Popular Use Cases

• Scraping LinkedIn data for lead generation
• Automating personalized outreach and follow-ups
• Lead management automation, including data enrichment

Pros

• Integrates with 100+ apps for seamless workflow automation
• Offers team collaboration features and centralized control
• Provides AI web agents for sales automation

Cons

• Steeper learning curve compared to simpler sales prospecting tools
• Higher pricing for premium features and credits
• Limited to Chrome browser

Reviews

Bardeen has received positive reviews on various platforms. On Capterra, it has an overall rating of 4.5 out of 5, with users praising its ease of use and practical automation capabilities. One reviewer noted, "Bardeen is one of the best no-code automation platforms and won the runner-up award from Product Hunt in the SaaS category."

G2 reviewers give Bardeen 4.9 out of 5 stars, highlighting its time-saving benefits and powerful features. A user shared, "Bardeen solves the problem of manually doing repetitive tasks, which saves me a lot of time. Prices are also affordable."

While not as widely discussed on Reddit, Bardeen has generally positive sentiment among users who have tried it for LinkedIn automation and web scraping, appreciating its user-friendliness and extensive integration options.

Pricing

• Free plan: Unlimited non-premium usage, 2 weeks of free access to the Pro tier
• Professional plan: $10/month for 500 credits, generative AI actions, CRM integrations, advanced scraping, premium integrations and actions
• Business plan: $15/month for teams with less than 100 people, 500 credits, flexible user administration, admin analytics dashboard, teamwide automations, onboarding & training
• Enterprise plan: Custom pricing for larger teams with more specific needs

If you're looking for a comprehensive AI sales prospecting tool that can handle various aspects of your workflow, sign up for Bardeen's free 14-day trial of premium features and experience the power of AI-driven automation firsthand.

2. Lavender

Lavender is a powerful AI-based email assistant that helps sales teams write more effective emails, boost reply rates, and generate more pipeline. By analyzing over 1 billion emails, Lavender provides real-time coaching and suggestions to optimize outbound emails, streamline personalization, and create more opportunities in less time.

Key Features

Lavender's key features make it an excellent tool for improving email outreach:

• AI-powered email coaching to optimize email length, tone, and subject lines
• Personalization assistant that suggests tailored intros and prospect insights
• Team email intelligence for data-driven coaching
• Email copy enhancement for more engaging and effective messages

Popular Use Cases

• Crafting personalized cold outreach emails at scale
• Improving email deliverability and open rates
• Providing real-time email coaching for sales teams

Pros

• Helps write more effective emails that get higher response rates
• Saves time by streamlining email personalization
• Offers valuable insights and data-backed suggestions for improvement

Cons

• Pricing may be steep for individual users or small teams
• Overreliance on the tool may reduce creativity and critical thinking
• Some AI-generated suggestions may need manual review and editing

Reviews

On G2, users praise Lavender's ability to help them write better emails and shorten existing templates. They appreciate the real-time coaching and increased confidence it provides. Lavender has a 4.9 out of 5 star rating on G2 from 59 reviews, with 93% of users rating it 4 or 5 stars.

Reddit users find Lavender helpful for gaining insights into recipients' personalities to craft tailored approaches. However, some feel the pricing could be more accessible for individual sales reps.

Pricing

• Basic: $0/month (5 emails analyzed & personalized per month)
• Starter: $29/month (unlimited emails & personalization)
• Individual Pro: $49/month (adds integrations and priority support)
• Team Plan: Starting at $8,500/year (additional team features)
• All paid plans have a 7-day free trial

3. Drift

Drift is a pioneer in the use of AI-driven chatbots for businesses, helping sales teams engage with website visitors and facilitate conversations. With Drift, prospects can have real-time interactions, specify their needs, and get directed to the appropriate sales rep who can take the conversation further.

Key Features

• Automated chatbots interact with visitors 24/7, providing instant support and converting inquiries into sales opportunities
• Live chat enables real-time conversations with website visitors
• AI-powered intent analysis examines the language and context of conversations to understand user needs
• Automated lead qualification prioritizes and qualifies pipeline leads based on specific criteria

Popular Use Cases

• Engaging website visitors in personalized conversations to capture and nurture leads
• Automating lead qualification to focus sales efforts on high-value opportunities
• Providing 24/7 customer support and directing inquiries to the right sales reps

Pros

• Enables real-time engagement with prospects at their highest point of interest
• Automates repetitive tasks, freeing up sales reps to focus on closing deals
• Integrates with multiple platforms like Marketo and Salesforce for end-to-end workflow

Cons

• Pricing starts at $2,500/month, which may be too high for smaller businesses
• Initial setup and optimization of playbooks requires time and effort
• May generate too many low-quality conversations without proper fine-tuning

Pricing

• Pricing begins at $2,500/month billed annually for the Premium plan
• Advanced and Enterprise plans are available with custom pricing
• 14-day free trial offered

Reviews

On G2, Drift has an average rating of 4.4 out of 5 stars from over 1,200 reviews. Many users praise its automation capabilities, ease of use, and positive impact on lead generation.

Capterra reviewers give Drift high marks for customer service and value for money, with an overall rating of 4.5 out of 5. They appreciate features like the seamless Calendly integration and AI-powered conversations.

Feedback on Reddit indicates Drift is an effective tool for engaging prospects but requires optimization to avoid low-quality interactions. Users suggest starting with the free version to evaluate fit before upgrading.

4. HubSpot Marketing Hub

HubSpot Marketing Hub is a comprehensive marketing automation platform that helps businesses attract, engage, and delight customers. With its powerful features and seamless integration with HubSpot's CRM, it has become a go-to choice for marketers looking to streamline their efforts and drive growth.

Key Features

HubSpot Marketing Hub offers a range of features that make it a standout choice for AI-powered marketing automation:

• Lead generation tools like forms, live chat, and chatbots
• Email marketing with personalization and A/B testing
• Social media management and monitoring
• SEO optimization and content strategy tools

Popular Use Cases

• Nurturing leads with personalized email drip campaigns
• Attracting organic traffic with optimized blog content and landing pages
• Analyzing full-funnel marketing performance to prove ROI

Pros

• All-in-one platform with native CRM integration
• Intuitive interface and extensive knowledge base
• Robust reporting and analytics capabilities

Cons

• Higher price point compared to some alternatives
• Steeper learning curve due to breadth of features
• Some advanced features limited to higher tier plans

Reviews

G2 users give HubSpot Marketing Hub an average rating of 4.4 out of 5 stars. Many praise its comprehensive feature set and ease of use, with one user noting: "HubSpot Marketing Hub has revolutionized our marketing efforts. Its user-friendly interface and seamless integration of various marketing channels have made our workflow incredibly efficient."

On Capterra, reviewers highlight the value of the all-in-one platform. One writes: "HubSpot is a great all-rounder CRM. The issue is, they're fully aware of it and so the price tag matches. But in terms of what businesses need to do with a CRM, it will do it all and more."

Pricing

• Starter: Starts at $45/month
• Professional: Starts at $800/month
• Enterprise: Starts at $3,200/month
• Free tools available with limited features

5. Humantic.ai

Humantic.ai is a buyer intelligence platform that helps sales teams identify their ideal target audience and craft personalized outreach. By analyzing prospects' LinkedIn profiles, Humantic.ai provides insights into their personalities, behaviors, and communication preferences. This enables sales reps to focus their efforts on the most promising leads and tailor their approach for maximum impact.

Key Features

Humantic.ai offers several key features that make it a valuable tool for sales teams:

• Accurately identifies early adopters and decision-makers most likely to generate revenue
• Provides DISC personality profiles and communication tips for each prospect
• Integrates with popular sales tools like Salesforce and LinkedIn Sales Navigator
• Offers a Chrome extension for easy access to insights while browsing LinkedIn

Popular Use Cases

• Defining target audiences and ideal customer profiles
• Personalizing outreach messages based on prospects' personalities
• Prioritizing leads based on likelihood to convert

Pros

• Eliminates guesswork by providing data-driven insights into prospects' behaviors
• Helps sales reps focus on the most promising leads
• Enables hyper-personalized outreach at scale

Cons

• Accuracy may be affected if prospects have limited LinkedIn activity
• Works best for US and EU markets, with limited coverage in Asia
• Has a learning curve for users to fully leverage all features

Reviews

On G2, Humantic.ai has an average rating of 4.8 out of 5 stars from 347 reviews. Users praise its ability to provide valuable insights that help them better understand and connect with prospects.

One reviewer noted, "Humantic AI analyzes online profiles like LinkedIn, generating insights that would take hours of research to uncover traditionally. This allows you to identify ideal customers, personalize like a pro, and close more deals."

Pricing

• Startup: $225/month for 5 users (billed monthly)
• Growth: $950/month for 10 users and 1000 enrichments (billed monthly)
• Enterprise: Custom pricing

6. Clay

Clay stands out as a top-tier data enrichment tool, making it a great addition to any list of AI sales prospecting software. By pulling data from over 50 sources, Clay streamlines the enrichment process and enables sales teams to easily find key information about prospects, such as job titles, skills, and location.

Key Features

Clay offers an impressive array of features that make it a valuable tool for sales teams looking to enrich their lead data and personalize outreach at scale:

• Enrich LinkedIn profiles with name, job title, skills, and location by simply inputting the profile URL
• Find new decision-makers at target companies through the "Find People" LinkedIn integration
• Seamlessly integrate Clay with CRMs, email senders, and other sales tools
• Leverage AI to evaluate leads and craft personalized email messages

Popular Use Cases

• Enriching existing lead data with missing information like email addresses or phone numbers
• Building targeted contact lists for outbound sales campaigns
• Automating manual research tasks to identify key insights about prospects

Pros

• Consolidates data from 75+ enrichment providers in one platform
• AI research agent can replace time-consuming manual research
• Enables hyper-personalized outreach at scale with dynamic email content

Cons

• Clay credits can be pricey compared to using API keys directly with some data providers
• Steep learning curve to fully leverage all the advanced features and customization
• Occasional bugs with certain CRM integrations

Reviews

On G2, users praise Clay's ability to connect many data APIs, describing it as "Google Sheets but with easier ways to connect APIs." They highlight the value of the company and people search capabilities. Clay has an average rating of 4.9 out of 5 stars from 138 reviews on G2.

Capterra reviewers in Spanish-speaking markets note that Clay has "facilitated day-to-day financial and accounting processes" by combining bank reconciliations and accounting in one place. They give Clay an overall rating of 4.0.

7. Regie.ai

Regie.ai is an all-inclusive hub for using AI to manage outreach, making it a top choice for AI sales prospecting tools. It handles every phase of outreach management and automation with a variety of AI tools, from lead generation to personalized messaging to performance analytics.

Key Features

Regie.ai packs an impressive array of AI sales tools into one platform, including:

• Audience discovery to find new leads and contacts
• Generative AI to craft tailored, on-brand messaging
• Intent data to prioritize outreach to in-market prospects
• Dynamic audience engagement to accelerate or slow nurturing based on engagement level

Popular Use Cases

• Automating cold outreach emails and follow-ups
• Generating personalized LinkedIn messages
• Nurturing leads until they are sales-ready
• Discovering prospects for account-based marketing

Pros

• Huge suite of AI tools for every stage of outreach
• Automates repetitive prospecting tasks to save time
• Ensures marketing-approved messaging is used consistently

Cons

• Only integrates with 9 other tools currently
• Some AI features are limited to higher pricing tiers

Pricing

• Free plan available
• Pro plan starts at $59/month
• Small Business plan is $89/month per user
• Enterprise pricing available upon request

Reviews

On G2, Regie.ai has 4.4 out of 5 stars from 336 reviews. Users praise its personalization capabilities and time-saving automation. One reviewer said "It helps me personalize openers and entire emails for prospects so each prospect gets a unique email that hopefully they will see value in. This has saved me hours of time."

Capterra reviewers give Regie.ai high marks for being "the best ai for automation" and increasing meeting bookings. A user shared that after implementing Regie.ai, "Our outbound meetings booked from January to now have doubled."

Discussions on Reddit indicate Regie.ai is a promising tool for assisting sales teams with AI-powered prospecting, but that it needs more time to mature. One sales manager commented "Regie.ai seems promising as well, but it just needs more time to develop."

8. Meetgeek.ai

Meetgeek.ai is an AI meeting automation platform that helps sales teams record videos, transcribe them for clarity, and share in-depth insights to uncover trends. It's a powerful tool for AI sales prospecting, enabling teams to focus on meaningful conversations while automatically capturing important details and action items.

Key Features

These features make Meetgeek.ai a valuable tool for sales teams looking to improve their meeting efficiency and gain deeper insights into prospect interactions:

• AI Meeting Minutes feature to auto-transform lengthy meeting recordings into bite-sized topics for a quick sneak peek
• AI bot joins meetings automatically and needs no exclusive addition
• Meeting insights help sales teams explore prospect sentiment and objections

Popular Use Cases

• Automatically recording and transcribing sales calls to capture important details without manual note-taking
• Generating meeting summaries and action items to keep everyone on the same page and ensure follow-through
• Analyzing meeting dynamics and prospect interactions to improve sales strategies and coaching

Pros

• Saves significant time by automating meeting recording, transcription, and summary generation
• Provides valuable insights into prospect sentiment, objections, and meeting dynamics
• Integrates seamlessly with popular tools like Slack, Notion, and Trello for easy sharing of meeting content and highlights

Cons

• The AI bot may occasionally fail to join last-minute meetings
• Some users have noticed that the AI cannot always accurately capture natural language in meetings
• Action item extraction from meetings could be improved

Reviews

On Capterra, users praise Meetgeek.ai for its time-saving automation features and ability to capture important meeting details. It has an overall rating of 4.0, with users highlighting the benefits of call transcripts for reviewing client discussions and ensuring alignment.

G2 reviews echo similar sentiments, with users appreciating the tool's ease of use, accurate transcription, and helpful meeting summaries. Meetgeek.ai has an average rating of 4.6 out of 5 stars on G2.

Reddit users discuss how Meetgeek.ai compares favorably to alternatives like Fireflies.ai in terms of transcription accuracy and summary quality. The general consensus is that it's an effective tool for streamlining meeting workflows when used responsibly.

Pricing

• Pro plan: $19 per user/month for 20 hours of transcription
• Business plan: $29 per user/month for 100 hours of transcription
• Enterprise plan: from $59 per user/month for unlimited transcription
• Free plan available with 5 hours of transcription per month

9. Amplemarket

Amplemarket is an AI-powered sales platform that simplifies lead discovery, engagement, and conversion. It stands out as a top AI sales prospecting tool due to its extensive B2B contact database, smart lead generation capabilities, and multichannel outreach features that enable sales teams to connect with prospects at the right time.

Key Features

Amplemarket's key features center around streamlining prospecting and outreach:

• Vast B2B contact database with over 300M+ global contacts
• AI-powered filters to precisely target your ideal buyers
• Automated multichannel sequences across email, LinkedIn, and phone
• AI-driven engagement tools like the AI Copywriter and AI Replier

Popular Use Cases

• Finding accurate contact information for targeted lead lists
• Identifying buying intent signals to reach out to sales-ready prospects
• Automating personalized outreach across multiple channels

Pros

• All-in-one platform for lead generation, enrichment, and engagement
• Intuitive dashboards that integrate with existing workflows and CRMs
• AI-powered tools to hyper-personalize outreach at scale

Cons

• Onboarding process could be more user-friendly for beginners
• Some instances of outdated lead information being pulled
• No free trial available to test the platform

Reviews

On G2, Amplemarket has an average rating of 4.6 out of 5 stars from 312 reviews. Users praise its multichannel capabilities, deep CRM integrations, and helpful customer support.

Capterra reviewers give Amplemarket an overall rating of 4.8, highlighting its AI-powered automation and time-saving benefits. A few noted the learning curve involved in maximizing the platform.

Feedback on Reddit indicates Amplemarket is an effective tool for B2B outbound when leveraged properly. Users appreciate its ability to consolidate prospecting, outreach, and engagement in one platform.

Pricing

• 1 User: $505/month or $5454/year
• 3 Users: $915/month or $9882/year
• Custom enterprise pricing available

10. Gong.io

Gong.io is a leading Revenue Intelligence Platform that captures and analyzes customer interactions across all channels to provide deep insights into sales performance and drive revenue growth. By using AI to understand customer behavior, sales processes, and deal health, Gong empowers sales teams with the knowledge they need to identify winning strategies and close more deals.

Key Features

Gong's AI-powered platform offers a range of features designed to optimize sales effectiveness:

• Conversation Intelligence: Analyzes sales calls, meetings, and emails to surface insights
• Deal Intelligence: Provides visibility into deal progress and identifies risks early
• Revenue Intelligence: Delivers a comprehensive view of the revenue pipeline
• Coaching and Onboarding: Enables targeted coaching based on real performance data

Popular Use Cases

• Identifying best practices from top performers to replicate across the team
• Monitoring deal health and receiving alerts when deals are at risk
• Forecasting revenue accurately based on customer engagement data

Pros

• Provides unparalleled visibility into customer interactions and deal progress
• Enables data-driven coaching and performance improvement
• Integrates with key sales tools like Salesforce, Zoom, and Slack

Cons

• Requires significant upfront setup and ongoing maintenance
• Can be complex for new users to learn and adopt
• Pricing is not transparent and may be high for smaller teams

Pricing

• Gong does not publicly disclose pricing
• Pricing is based on the number of users and level of functionality required
• Interested buyers need to contact Gong for a custom quote

Reviews

On G2, Gong has an impressive 4.7 out of 5 stars based on over 5,750 reviews. Users praise its powerful insights, ease of use, and impact on sales performance.

Capterra reviewers echo this sentiment, with Gong earning an overall rating of 4.0. They appreciate the visibility it provides into customer conversations and its seamless integrations.

On TrustRadius, Gong boasts a score of 9.4 out of 10 from 4 reviews, with users highlighting its conversation intelligence and forecasting capabilities as key strengths.

11. Hippo Video

Hippo Video takes a slightly different approach than the other AI software on the list. It lets sales professionals record videos, add branding elements and custom messages, and share them across various media. The AI-powered platform also tracks video engagement and provides detailed analytics so sales teams can understand how their videos perform.

Key Features

Hippo Video's key features make it a compelling tool for sales teams looking to leverage video in their outreach efforts:

• Create full-fledged videos with just one-line prompts using the Prompt to Video feature
• Generate high-quality AI videos featuring interactive, full-size avatars that walk, talk, and gesture realistically
• Embed in-video interactive elements like CTAs, polls, and quizzes to encourage viewer participation
• Access a variety of reports and analytics to track video performance

Popular Use Cases

• Sending hyper-personalized video campaigns to prospects directly from your CRM or sales platform
• Creating engaging explainer videos, knowledge base articles, and product demos to improve customer self-service
• Developing interactive training videos for a more effective learning experience

Pros

• Offers a free forever plan for up to 50 videos per month
• Provides automated personalized videos at scale
• Integrates with popular sales, marketing, and enablement platforms

Cons

• Pricing is on the higher end compared to some other AI sales tools
• Some users report occasional issues with the desktop app freezing
• Limited customer support on lower-tier plans

Pricing

• Free plan available
• Pro plan starts at $30 per user/month billed monthly or $20 per user/month billed annually
• Teams plan starts at $75 per user/month billed monthly or $60 per user/month billed annually
• Enterprise plan starts at $80 per user/month billed annually (minimum 10 seats)

Reviews

On G2, Hippo Video has an average rating of 4.5 out of 5 stars from 726 reviews. Many users praise its ease of use for creating personalized videos and the positive impact on viewer engagement.

A Capterra reviewer said "Hippo Video provides a number of methods for creating high quality videos" and appreciated features like the teleprompter. However, they noted it took some time to learn all the capabilities as an individual user.

Reddit sentiment is limited but a user in r/PAstudent said "Only use Hippo if it's free and your only resource" when asking about study materials, suggesting it may have some usefulness for students but Rosh Review was preferred.

12. Apollo.io

Apollo.io is an all-in-one sales intelligence and engagement platform that helps sellers and marketers discover more customers, connect with contacts, and establish a modern go-to-market strategy. With a vast B2B database of over 275M contacts and 73M companies, Apollo.io provides robust and accurate data for prospecting and outreach.

Key Features

Apollo.io offers a comprehensive set of features for AI sales prospecting:

• Advanced search filters to find ideal leads and companies
• AI-powered scoring and signals to prioritize outreach
• Automated sales engagement sequences for email and LinkedIn
• Conversation intelligence to track, record, and analyze sales calls

Popular Use Cases

• Building targeted prospect lists for outbound campaigns
• Enriching and cleansing CRM data for improved accuracy
• Automating personalized outreach across multiple channels

Pros

• Combines data and engagement tools in a single platform
• Provides high-quality contact and company data
• Offers advanced features like intent signals and conversation intelligence

Cons

• Some users report data quality issues and incorrect email addresses
• Higher price point compared to some other prospecting tools
• Steep learning curve to fully utilize all the platform's capabilities

Reviews

On G2, Apollo.io has an impressive 4.8 out of 5 stars based on over 7,000 reviews. Many users praise its comprehensive feature set and the convenience of having data and engagement tools in one platform.

Capterra reviewers give Apollo.io an overall rating of 4.7 out of 5, highlighting the depth and accuracy of its B2B database. However, some users note that the data quality can be inconsistent at times.

On Reddit, users generally have positive sentiment towards Apollo.io, appreciating its affordability compared to alternatives like ZoomInfo. They recommend verifying the data with third-party tools to ensure accuracy.

Pricing

• Free plan with 10,000 monthly email credits and limited features
• Paid plans start at $49/user/month (billed monthly) or $39/user/month (billed annually)
• Enterprise plans with advanced features and higher usage limits are also available
• 14-day free trial for paid plans

13. Close

Close is an all-in-one CRM built for small businesses looking to close more deals faster. With built-in calling, SMS, and email, Close enables sales teams to manage their entire sales process without leaving the CRM. Close's AI features, such as Call Assistant and AI Rewrite Assistant, help reps work smarter and more efficiently.

Key Features

Close offers several AI-powered features to help sales teams close more deals:

• AI-generated call transcriptions and summaries with Call Assistant
• AI Rewrite Assistant to perfect email copy powered by ChatGPT
• Powerful automation with Workflows to streamline outreach
• Built-in calling, SMS, and email for all-in-one sales communication

Popular Use Cases

• Inbound and outbound sales teams looking to manage their pipeline in one place
• Scaling SMBs that need a CRM to grow with them without complex setup
• Sales leaders who want to coach reps and track team performance

Pros

• Fast and easy to set up for small teams
• Affordable and transparent pricing for growing businesses
• All-in-one sales communication without needing additional tools

Cons

• Lacks some enterprise-level customization options
• Reporting dashboards have a slight learning curve
• Focused solely on small business needs vs enterprises

Pricing

• Starts at $29/user/month billed annually for Starter plan
• Most popular Professional plan at $99/user/month billed annually
• 14-day free trial available, no credit card required

Reviews

On G2, Close has an average rating of 4.7 out of 5 stars from over 1,150 reviews. Users praise its intuitive interface, time-saving automation, and responsive customer support.

Capterra reviewers give Close an overall rating of 4.7, noting it is an ideal solution for SMBs to manage their sales process end-to-end. Some mentioned minor UX issues but excellent service.

Discussion on Reddit indicates users find Close to be a powerful yet easy to use CRM for small sales teams when utilized to its full potential. The general consensus is that while it may lack some enterprise features, it provides excellent value for its target market of scaling SMBs.

14. Fathom

Fathom is an AI-powered tool that simplifies meeting management by automatically recording, transcribing, and summarizing your conversations on Zoom, Microsoft Teams, and Google Meet. This allows you to stay fully engaged in the discussion without worrying about taking notes.

Key Features

Fathom's key features make it a valuable addition to any sales team's toolkit:

• Automatic meeting summaries delivered within 30 seconds of the meeting's end
• Fully transcribed call recordings for easy reference
• Seamless integration with your CRM to sync meeting notes and action items
• Ability to copy and share transcripts and key moments with your team

Popular Use Cases

• Conducting customer discovery calls and interviews without manual note-taking
• Recording and sharing internal team meetings and training sessions
• Capturing key insights and action items from sales calls to optimize follow-up

Pros

• Fast, accurate transcriptions and summaries save significant time post-meeting
• CRM integration streamlines meeting data and simplifies collaboration
• Free plan offers generous features for small teams and startups

Cons

• Some users note occasional inaccuracies in speaker identification
• No mobile app available currently
• Lack of API makes custom integrations more challenging

Pricing

• Free plan for unlimited recording, transcription, and summarization
• Premium plan starts at $19/user/month (about $16 USD) for advanced AI features
• Team plans from $29/user/month with additional collaboration tools
• Custom enterprise pricing available

Reviews

On G2, Fathom boasts an impressive average rating of 4.3 out of 5 stars from over 2,900 reviews. Users praise its speed, accuracy, and CRM integration capabilities.

Capterra reviewers echo this sentiment, giving Fathom high marks for ease of use and customer service. The tool has an overall rating of 4.0 on the platform.

Across Reddit and other forums, sales professionals recommend Fathom for its reliability, useful features like highlight clipping, and strong transcription performance even with accented speech. While some note minor UX quirks, the general consensus is that Fathom provides excellent value for sales teams looking to get more from their customer conversations.

15. Loom

Loom is a video communication platform that enables you to collaborate with your team and prospects asynchronously. It's user-friendly, allowing you to record, share, and interact with videos effortlessly. Loom's AI features, such as instant title creation, summaries, and chapter organization, make it a valuable tool for sales teams looking to personalize their outreach and build better rapport with prospects.

Key Features

• Screen recording and cam bubble for personalized videos
• Unlimited transcriptions to make content accessible
• AI-powered instant title creation, summaries, and chapter organization to streamline video creation and consumption

These features are particularly relevant for sales teams looking to create engaging, personalized video content for their prospects efficiently.

Popular Use Cases

• Sending personalized video messages to leads
• Creating short, tailored product demos focusing on prospect's specific needs
• Addressing objections with detailed video explanations

Pros

• Removes unnecessary meetings from calendars
• Enables personalized, engaging communication with prospects
• Builds better rapport through video

Cons

• Occasional slower loading times on Windows computers
• Minor UX issues reported by some users

Pricing

• Starter plan: Free for individuals (up to 25 videos per person, 5 minutes per video)
• Business plan: $12.50 per creator monthly, billed annually (unlimited videos and length)
• Enterprise plan: Custom pricing (unlimited videos and length, advanced features)
• 14-day free trial available for Business plan

Reviews

On G2, Loom has an average rating of 4.7 out of 5 stars from over 2,000 reviews. Users praise its ease of use, reliability, and seamless integration capabilities.

Capterra reviewers give Loom an overall rating of 4.7, with high marks for ease of use (4.7), customer service (4.4), and features (4.1). Many appreciate the time-saving benefits and ability to provide detailed visual demonstrations.

Reddit users find Loom valuable for efficient communication and collaboration. They highlight its usefulness in replacing lengthy emails or one-on-one trainings with informative video tutorials. The general consensus is that Loom is a worthy tool for enhancing productivity and client interactions.

16. Crystal

Crystal is a unique AI sales tool that helps professionals better understand the personality and communication style of their prospects, customers, and coworkers. By analyzing publicly available information, Crystal generates personality profiles that provide insights into how to best communicate with each individual. These AI-powered insights enable sales teams to personalize their outreach, tailor their pitches, and build stronger relationships with buyers.

Key Features

Crystal's AI-powered personality insights enable sales professionals to:

• Understand a prospect's personality before engaging them
• Get tips for personalizing outreach messages
• Identify communication do's and don'ts for each individual
• Access meeting preparation playbooks based on attendee personalities

Popular Use Cases

• Personalizing cold outreach on LinkedIn and email at scale
• Preparing for sales calls and meetings with key stakeholders
• Improving team collaboration and communication

Pros

• Provides unique insights to help build rapport with prospects quickly
• Integrates with LinkedIn, Gmail, and other sales tools
• Improves response rates and meeting booking rates

Cons

• Personality profiles may not always be 100% accurate
• There is a learning curve to interpreting and applying the insights
• Pricing can be high for individual users or small teams

Reviews

On G2, Crystal has an average rating of 4.6 out of 5 stars from 337 reviews. Users praise its accurate personality insights and ability to improve sales communication.

Capterra reviewers give Crystal an overall rating of 4.0, highlighting how it makes meeting preparation more effective and helps build deeper client relationships.

Reddit users note that while Crystal's AI-powered personality analysis is impressive, it may not be 100% accurate as it relies on online data which can be limited or curated. However, many still find it to be a helpful tool for sales prospecting and engagement when used responsibly.

Pricing

• Free plan with limited features available
• Premium plan: $49/month or $588/year (includes 200 profile credits)
• Business plan: Custom pricing for teams (includes enterprise features)
• Enrichment plan: Custom pricing for API access and data enrichment

17. Copy.ai

Copy.ai is an AI-powered writing assistant that helps sales teams create compelling emails, subject lines, and other types of sales copy in seconds. By leveraging advanced language models and machine learning, Copy.ai generates high-quality content tailored to your brand voice and target audience, making it an excellent addition to any AI sales tool stack.

Key Features

Copy.ai offers a wide range of features designed to streamline your sales copy creation process:

• AI-powered writing templates for emails, subject lines, and more
• Customizable brand voice settings to ensure consistency
• Integration with popular sales and marketing tools
• Team collaboration features for seamless workflow

Popular Use Cases

• Generating personalized cold outreach emails at scale
• Creating attention-grabbing subject lines to improve open rates
• Crafting compelling follow-up messages to nurture leads

Pros

• Saves significant time on writing sales copy
• Generates high-quality content optimized for conversions
• Easy to use with a user-friendly interface

Cons

• Generated content may require some editing for accuracy
• Higher-tier plans can be expensive for small teams
• Limited customization options compared to human writers

Pricing

• Free plan available with limited credits
• Paid plans start at $49/month for a single user
• Team and enterprise plans available with custom pricing
• 25% discount for annual billing

Reviews

On G2, Copy.ai has an average rating of 4.7 out of 5 stars from 178 reviews. Users praise its ease of use, time-saving capabilities, and high-quality output.

Capterra reviewers give Copy.ai an overall rating of 4.0, highlighting its versatility and effectiveness in generating various types of sales copy. Some users note minor limitations in customization options.

Reddit users appreciate Copy.ai's ability to overcome writer's block and generate creative ideas quickly. They find it particularly useful for short-form copy like email subject lines and social media posts.

18. Grammarly

Grammarly is a valuable addition to any list of AI sales prospecting tools due to its ability to improve the quality and effectiveness of sales communications. By providing real-time suggestions for grammar, spelling, tone, and style, Grammarly helps sales professionals craft more polished, persuasive, and error-free messages when reaching out to potential customers.

Key Features

These features make Grammarly a powerful tool for enhancing sales prospecting communications:

• Real-time writing suggestions for grammar, spelling, punctuation, and style
• Tone detection to match messages to the desired tone (formal or casual)
• Plagiarism checker to ensure content originality
• Browser extension for seamless integration across web applications

Popular Use Cases

• Crafting error-free and compelling cold emails and LinkedIn messages
• Ensuring consistent brand voice and tone across sales communications
• Improving overall writing skills for more effective prospecting

Pros

• Comprehensive writing assistance for clearer, more persuasive messages
• AI-powered suggestions save time in editing and proofreading
• Seamless integration with popular web applications and email clients

Cons

• Advanced features and larger teams require premium plans
• Overreliance on the tool may hinder development of personal writing skills
• Some suggestions may not align with highly creative or technical writing

Reviews

On G2, Grammarly has an impressive average rating of 4.7 out of 5 stars from over 8,500 reviews. Users praise its progressive language assistance and ability to improve writing clarity and professionalism.

Capterra reviewers echo this sentiment, with many noting Grammarly's ease of use, helpful suggestions, and time-saving benefits. Some mention the learning curve and occasional need for manual review.

Across Reddit, users find Grammarly valuable for enhancing everyday writing, though some express concerns about overreliance. The general consensus is that Grammarly is a powerful tool when used judiciously to support, not replace, personal writing skills.

Pricing

• Free plan: $0/month
• Premium plan: $12/month (billed annually)
• Business plan: $15/user/month (billed annually), minimum 3 users
• Enterprise plans available with custom pricing

19. Storydoc

Storydoc is a game-changing sales enablement tool that transforms traditional PowerPoint presentations into interactive, engaging web-based content. With its AI-powered platform, Storydoc helps sales teams craft personalized, scrollable presentations that capture and hold the audience's attention, ultimately leading to higher conversion rates and faster deal closures.

Key Features

• AI-assisted design and content creation for personalized presentations with minimal effort
• Built-in user analytics to track presentations and analyze user interactions for continuous improvement
• Personalization at scale, enabling the creation of targeted presentations for different audience segments
• Mobile-optimized to ensure presentations look great on any device

These features make Storydoc a valuable tool for creating visually stunning, interactive presentations that enhance engagement and drive results.

Popular Use Cases

• Crafting compelling sales decks that turn "maybe" into "yes"
• Developing impressive investor pitch decks that bring your vision to life
• Creating engaging marketing collateral that makes your brand stand out

Pros

• Ability to create visually stunning, interactive presentations that boost engagement
• AI-powered features save time and effort in the content creation process
• Robust analytics provide valuable insights into presentation performance and user behavior

Cons

• May require a learning curve for users new to AI-powered presentation tools
• Some users report minor UX issues

Pricing

• 14-day free trial available
• Starter plan: $30/month per user (billed annually)
• Pro plan: $45/month per user (billed annually)
• Team plan: Contact sales for custom pricing

Reviews

On G2, Storydoc boasts an impressive 4.7 out of 5-star rating. Users praise its intuitive interface, time-saving features, and the high-quality, engaging presentations it helps create.

Capterra reviewers echo these sentiments, with many noting Storydoc's ability to bring presentations to life and its positive impact on lead engagement and conversion rates.

Across various review platforms, users consistently highlight Storydoc as a powerful tool for crafting compelling, interactive sales and marketing content that drives results. While some mention a learning curve, the overall consensus is that Storydoc offers significant value for sales enablement.

Conclusions

Choosing the best AI sales prospecting tools depends on your specific needs, such as the size of your team, budget, and desired features. Key factors to consider include the tool's ability to automate repetitive tasks, provide accurate lead data, personalize outreach at scale, and integrate with your existing sales stack.

Among the top AI sales prospecting tools covered in this article, Bardeen, Lavender, and Drift stand out for their comprehensive features and proven results. Bardeen, in particular, offers a versatile browser extension that integrates with 100+ apps, enabling AI-powered data scraping, lead enrichment, and personalized outreach.

To experience the benefits of AI-driven sales prospecting firsthand, we encourage you to download and install Bardeen's Chrome extension, sign up for free, or start a 14-day free trial of premium features. By leveraging the power of AI, you can streamline your sales prospecting efforts, focus on high-value opportunities, and ultimately close more deals.