Apollo.io Pricing Guide: Plans & Costs Explained

Published
March 19, 2024
LAST UPDATED
January 7, 2025
apps
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TL;DR

Apollo.io offers various plans to fit different business needs.

By the way, we're Bardeen, we build a free AI Agent for doing repetitive tasks.

If you're using Apollo.io, check out our Apollo.io integration. It can automate data enrichment and lead management, boosting your sales efficiency.

Apollo.io Pricing Overview

Understanding Apollo.io pricing is crucial for businesses considering this sales intelligence platform for lead generation and engagement. Apollo.io offers a range of plans tailored to meet the needs of different business sizes, from startups to Fortune 500 companies. This guide synthesizes information from various sources to provide a comprehensive overview of Apollo.io's cost, plans, and key features.

While exploring Apollo.io pricing, consider how automating tasks with Bardeen can optimize your investment and enhance sales efficiency. Learn more.
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Apollo.io Plans

Apollo.io's plans are designed to cater to a wide array of business needs, offering options from a free plan to custom solutions for large enterprises. The platform's pricing structure includes the Free, Basic, Professional, and Custom plans. Each plan comes with a specific set of features and limitations, making it important for businesses to carefully consider which plan aligns best with their sales and marketing strategies.

How Much Does Apollo.io Cost?

The cost of Apollo.io varies depending on the chosen plan. The Free plan offers basic features with limited credits, suitable for individuals or small teams just starting out. The Basic plan starts at $39 per user per month (billed annually), providing more credits and additional features. For teams requiring more advanced capabilities, the Professional plan starts at $79 per user per month (billed annually), offering unlimited email credits and more comprehensive tools. Large organizations with specific needs can opt for the Custom plan, which is tailored to their requirements, with pricing available upon request.

Discover how to supercharge data enrichment using Apollo.io with Bardeen's automation capabilities.
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Choosing the Right Apollo.io Plan

When deciding on the right Apollo.io plan, consider factors such as the size of your sales team, the volume of leads you plan to engage, and the specific features you need to streamline your sales process. The Free plan is a good starting point for testing Apollo.io's capabilities, while the Basic and Professional plans offer more robust features for growing teams. For businesses with extensive sales operations or unique requirements, the Custom plan provides a personalized solution. Evaluate your business needs carefully to select the plan that offers the best value and supports your sales goals effectively.

Automate your Apollo.io workflow with Bardeen. Download Bardeen to get started.

Optimize Apollo.io with Bardeen Automation Playbooks

While exploring Apollo.io pricing, it's worthwhile to consider how automating certain tasks can optimize your investment in Apollo.io. Automation can enhance the efficiency of sales and marketing activities, ensuring you get the maximum value from Apollo.io's capabilities. Using Bardeen, you can automate a variety of processes involving Apollo.io, from enriching company information to managing contacts and leads more effectively.

Here are examples of what you can automate with Bardeen using Apollo.io:

  1. Enrich company information from a website to Coda using Apollo.io: This playbook automates the process of capturing company information from a website and saving it directly to Coda, making data management and accessibility seamless for your team.
  2. Enrich company information from a website to Google Sheets using Apollo.io: Streamline the collection of company information from websites and automatically save it to Google Sheets, facilitating organized data analysis and accessibility.
  3. Enrich company information from a website to Notion using Apollo.io: Enhance your Notion workspace by automatically adding enriched company information from websites, improving your sales prospecting and research efforts.

By leveraging Bardeen's automation playbooks with Apollo.io, you can significantly reduce manual effort and focus on strategic decisions that drive your business forward. Get started by downloading the Bardeen app at Bardeen.ai/download.

Jason Gong

Jason is the Head of Growth at Bardeen. As a previous YC founder and early growth hire at Kite and Affirm, he is an expert on scaling high-leverage sales, marketing, and GTM tactics across multiple channels with automation. The same type of automation Bardeen is now innovating with AI. He lives in Oakland with his family and enjoys hikes, tennis, golf, and anything that can tire out his dog Orca.

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