Top 19 Outbound Automation Tools for 2024: Full Guide

Looking for the best outbound automation tools to streamline your sales and marketing efforts? We've curated a comprehensive list of the top 19 solutions, giving you a one-stop resource to find the perfect fit for your business.

Each tool is analyzed in-depth, covering key features, popular use cases, pros, cons, pricing, and real user reviews from trusted sources like G2 and Capterra. Whether you're a small startup or a large enterprise, this guide will help you navigate the landscape of outbound automation software and make an informed decision to drive your business growth.

From AI-powered email assistants to automate outreach to all-in-one CRM platforms, discover the 19 tools that will take your outbound game to the next level.

1. Bardeen

Bardeen is a popular no-code automation tool that allows users to automate repetitive tasks across various web apps. With its user-friendly interface and powerful features, Bardeen has quickly become a go-to solution for individuals and teams looking to save time and increase productivity.

Key Features

Bardeen offers several standout features:

• Intuitive no-code automation builder
• Powerful web scraping capabilities
• Seamless integration with popular apps like Notion, Slack, and HubSpot
• AI-powered automation suggestions

Popular Use Cases

• Scraping data from websites and importing it into spreadsheets or databases
• Automating lead generation and outreach workflows
• Streamlining data entry and synchronization between apps

Pros

• Easy to use, even for those without technical expertise
• Offers a generous free plan with unlimited non-premium actions
• Constantly expanding library of integrations and pre-built automations

Cons

• Some advanced features and integrations are limited to paid plans
• Pricing can become expensive for heavy users or larger teams
• Occasionally, data scraped may require manual review and correction

Reviews

On G2, Bardeen boasts an impressive 4.9 out of 5-star rating, with 96% of users awarding it 5 stars. Users praise its ease of use, powerful automation capabilities, and time-saving benefits.

Capterra reviewers give Bardeen an overall rating of 4.5, highlighting its user-friendly interface, excellent customer support, and value for money.

Reddit users have also shared positive experiences with Bardeen, particularly for its Notion integrations and web scraping features. Many appreciate its generous free plan and responsive community support.

Pricing

• Free plan with unlimited non-premium actions
• Professional plan at $10/month with 500 credits for premium features
• Business plan at $15/user/month with additional team features
• Enterprise plan with custom pricing for larger organizations

2. Enricher

Enricher is a powerful data enrichment tool that helps businesses unlock the full potential of their data. With over 2.5 billion unique profiles and 26 data attributes, Enricher provides comprehensive insights to drive informed decision-making and personalized marketing strategies.

Key Features

• Auto-enrich data in popular CRMs like Salesforce, HubSpot, and Klaviyo
• AI-powered data enrichment for deep insights and valuable information
• Personalized marketing strategies based on enriched data
• Improved data quality, enhanced insights, and better decision-making

Popular Use Cases

• Enriching customer data for a more complete view of the audience
• Generating actionable insights to drive business growth
• Personalizing marketing strategies for increased engagement and ROI

Pros

• Modern, user-friendly interface
• Handles large amounts of data efficiently
• Integrates with popular tools like Salesforce, HubSpot, and Zapier

Cons

• Limited integrations compared to some competitors
• Pricing may be steep for small businesses

Pricing

• Basic plan starts at $279/month for 10,000 credits and 1 user
• Pro plan at $879/month for 50,000 credits and 3 users
• Enterprise plan with custom pricing for unlimited credits and users
• Pricing is in USD, billed monthly

Reviews

While Enricher is not yet listed on popular review sites like G2 and Capterra, the company claims impressive ratings on their website: 4.9/5 on Trustpilot, 5/5 on Glassdoor, and 5/5 on Capterra. However, these ratings cannot be independently verified at this time.

3. Cognism

Cognism is a popular outbound automation tool for B2B sales and marketing teams. It stands out for its high-quality, GDPR-compliant contact and company data, including phone-verified mobile numbers. Cognism integrates with leading CRMs and sales engagement platforms, making it easy to operationalize the data for outreach.

Key Features

• Prospecting with advanced filters like intent data and sales triggers
• Enrichment of existing leads with fresh, accurate data
• Browser extension to access contact data on LinkedIn and company websites
• Integrations with popular sales and marketing tools

Popular Use Cases

• Building targeted lead lists for outbound sales campaigns
• Enriching inbound leads with additional contact and company information
• Fueling account-based marketing programs with key decision-maker data

Pros

• High-quality, phone-verified mobile numbers for direct outreach
• Comprehensive global database with strong coverage in EMEA
• Responsive customer support and account management

Cons

• Bulk contact exports require credits, which can add up
• Some gaps in contact data for specific regions like Asia
• Occasional formatting issues when downloading contact names

Reviews

On G2, Cognism has an average rating of 4.6 out of 5 stars from 692 reviews. Users praise the tool's ease of use, quick contact downloads, and helpful customer support. Some wish for more bulk export credits and note occasional data gaps.

Capterra reviewers give Cognism high marks for data accuracy in EMEA and user-friendliness. A few mention errors with regional language data and a desire for more automated scoring. Overall, reviews indicate Cognism provides significant value for sales teams.

Pricing

• Pricing available upon request
• Platinum plan: Unrestricted access to contact and company data
• Diamond plan: Adds phone-verified mobile numbers and intent data
• Volume-based credits for bulk contact enrichment

4. FastOutreach.ai

FastOutreach.ai is a popular AI-powered cold email outreach tool that stands out for its ability to learn from your own email copy and write messages that sound like they were written by you. This personalized approach helps improve email engagement and conversion rates.

Key Features

• Trains on your emails to write copy that matches your voice and style
• Learns and improves over time as it analyzes more of your emails
• Simple and effective tool for running cold email campaigns at scale

Popular Use Cases

• Automating personalized cold email outreach that sounds human-written
• Improving email copy performance by learning from your best emails
• Scaling cold email campaigns while maintaining a personal touch

Pros

• AI learns your unique writing style for authentic-sounding emails
• Helps write engaging email copy without sounding generic or robotic
• Easy to use with a focus on effective cold email outreach

Cons

• Narrower feature set compared to some other AI writing tools
• May require a good amount of your own email data to train the AI

Pricing

• Pricing information not publicly available on website
• Contact sales team for a custom quote based on your needs

5. PhantomBuster

PhantomBuster is a popular code-free automation and data extraction tool that helps businesses generate leads, scrape audiences, and automate actions across various websites and social media platforms. With its wide range of automations, PhantomBuster enables users to save time and scale their lead generation efforts.

Key Features

• Extract lists of leads from any corner of the web
• Enrich data and fill gaps in your database with contact information
• Automate personalized outreach campaigns on social media platforms
• Integrate with CRM systems to centralize prospect management

Popular Use Cases

• Generating leads from LinkedIn, Sales Navigator, Twitter, Instagram, and more
• Enriching CRM data with phone numbers and verified email addresses
• Building personalized outreach campaigns to warm up leads on social media

Pros

• Offers flexibility for both non-technical users and developers
• Provides a wide range of automations for various platforms
• Facilitates a data-driven approach to lead generation and outreach

Cons

• Potential for misuse if not adhering to platform terms of service
• Pricey compared to some alternatives
• Refund policies are strict, even for accidental purchases

Reviews

On G2, PhantomBuster has an average rating of 4.2 out of 5 stars from 41 reviews. Users praise its flexibility and powerful combination of features for a data-driven approach.

Capterra reviewers have mixed opinions, with some finding it useful for basic extraction needs, while others note limitations and high costs. A user gave it an overall rating of 2 out of 5, citing issues with the tool not working as expected and poor customer support.

Pricing

• Starter plan: $69/month ($56/month if paid annually)
• Pro plan: $159/month ($128/month if paid annually)
• Team plan: $439/month ($352/month if paid annually)
• 14-day free trial available, no credit card required

6. HubSpot Marketing Hub

HubSpot Marketing Hub is a popular choice for businesses looking to streamline their marketing efforts and drive growth. With its comprehensive suite of tools and seamless integration with the HubSpot CRM platform, Marketing Hub empowers marketers to attract, engage, and convert leads at scale. One standout feature is its ability to align marketing and sales teams, resulting in improved collaboration and better customer experiences.

Key Features

HubSpot Marketing Hub offers a range of powerful features, including:

• Marketing automation for personalized, targeted campaigns
• Email marketing with customizable templates and A/B testing
• Social media management and monitoring
• SEO optimization and content strategy tools

Popular Use Cases

• Lead generation and nurturing through targeted email campaigns
• Improving search engine rankings with optimized content
• Measuring marketing ROI with comprehensive analytics

Pros

• Seamless integration with HubSpot CRM for aligned marketing and sales
• User-friendly interface and extensive resources for onboarding
• Robust automation capabilities for efficient, personalized marketing

Cons

• Initial learning curve due to extensive features and capabilities
• Pricing model based on contacts can become expensive as database grows
• Some analytics features, such as topic clusters, require significant setup time

Reviews

On G2, HubSpot Marketing Hub has an impressive 4.4 out of 5-star rating from over 11,000 reviews. Users praise its comprehensive feature set, ease of use, and ability to align marketing and sales efforts. Some reviewers note the initial learning curve and pricing structure as potential drawbacks.

Capterra reviewers highlight Marketing Hub's seamless integration with the HubSpot CRM, powerful automation capabilities, and user-friendly interface. They appreciate features like email marketing, social media scheduling, and the HubSpot Marketplace for templates and resources.

Discussions on Reddit suggest that while HubSpot can be a valuable tool for startups, it's essential to fully utilize its features to justify the cost. Some users recommend exploring alternative solutions if not leveraging Marketing Hub's full potential.

Pricing

• Starter plan starts at $45/month for 1,000 marketing contacts
• Professional plan starts at $800/month for 2,000 marketing contacts
• Enterprise plan starts at $3,600/month for 10,000 marketing contacts
• Free tools available with limited features and HubSpot branding

7. Salesloop

Salesloop is a popular outbound automation tool that simplifies the process of identifying and engaging with potential customers across multiple channels. With its focus on LinkedIn automation and plans to expand to email and Twitter, Salesloop enables users to create targeted lead lists and personalized outreach campaigns, saving time and effort in the sales process.

Key Features

• Automated LinkedIn connection requests, message sequences, profile visits, and endorsements
• Customizable templates and sequences with dynamic placeholders for personalization
• Detailed performance metrics, campaign tracking, and ROI analysis
• Integration with popular CRM systems for centralized data management

Popular Use Cases

• Indie hackers and startups with limited resources targeting ideal customers efficiently
• SMBs with a detailed understanding of their customers needing an easy way to identify and reach them
• Mid-market to enterprise sales teams targeting multiple stakeholders at a company

Pros

• Saves time by automating manual research and uncovering interested prospects quickly
• Enables personalized outreach at scale across multiple channels
• Provides detailed analytics and insights for optimizing sales strategies

Cons

• Pricing may be steep for some users, especially solo plans
• Email and Twitter automation features are still in the planning stage

Reviews

On G2, Salesloop has an average rating of 3.5 out of 5 stars based on 3 reviews. One user praised its ability to directly target leads, while another noted that the pricing remains consistent with no surprises.

Pricing

• Solo plan: $49 per user/month
• Team plan (min. 3 users): $199 per 6 users/month
• Managed Service: $2,000 per month for fully managed outreach

8. Gong.io

Gong.io is a leading Revenue Intelligence Platform that has gained popularity among sales teams for its ability to capture and analyze customer interactions across multiple channels. By leveraging AI technology, Gong provides unparalleled visibility into sales conversations, empowering organizations to make data-driven decisions and drive revenue growth.

Key Features

Gong.io offers a range of powerful features:

• AI-powered call recording and transcription
• Conversation analytics and insights
• Sales coaching and performance management
• Seamless integration with CRM systems

Popular Use Cases

• Analyzing sales calls to identify best practices and areas for improvement
• Streamlining onboarding and training for sales reps
• Enhancing forecasting accuracy through deal inspection

Pros

• Provides comprehensive visibility into customer interactions
• Enables targeted coaching and skill development for sales teams
• Integrates seamlessly with existing tech stack

Cons

• Higher price point compared to some competitors
• Occasional glitches with Outlook add-on
• Learning curve for utilizing all features effectively

Reviews

On G2, Gong.io boasts an impressive 4.7 out of 5 stars across 5,750 reviews. Users praise its transformative impact on sales workflows, time-saving features like automated call summaries, and robust integrations.

Capterra reviewers echo similar sentiments, highlighting Gong's value for customer-facing roles beyond just sales. The platform's ease of use and accurate transcriptions are frequently commended.

Pricing

• Pricing is based on number of users, ranging from $5,000 to $50,000 annually
• Specific pricing details require contacting sales for a custom quote

9. DocuSign

DocuSign is a widely-used and trusted electronic signature and digital transaction management software. It simplifies the document signing process, making it convenient and efficient for individuals and organizations to manage agreements. DocuSign's popularity stems from its ease of use, security features, and ability to integrate with various business applications.

Key Features

DocuSign offers several key features:

• Easily send, sign, and manage documents with legally binding electronic signatures
• Streamline document workflows with automated routing, reminders, and notifications
• Ensure document security with encryption, authentication, and audit trails
• Integrate with popular business applications like Salesforce, Google Workspace, and Dropbox

Popular Use Cases

• Automating contract management processes to eliminate manual tasks and delays
• Enabling remote document signing and management via mobile app
• Integrating with CRM and other business apps to enhance overall workflow efficiency

Pros

• User-friendly interface and mobile app for easy document management
• Trusted for handling sensitive documents securely and ensuring compliance
• Saves significant time by automating document creation, sending, and tracking

Cons

• Can be expensive for small businesses, especially for advanced features
• Occasional glitches in the mobile app can affect document processing
• API access and custom branding incur additional fees

Reviews

On G2, DocuSign has an average rating of 4.5 out of 5 stars from 2,395 reviews. Users praise its user-friendliness, versatile features, and seamless integrations. However, some note the high cost and occasional mobile app issues as drawbacks.

Capterra reviewers highlight how DocuSign has "revolutionized their workflow" by streamlining signature processes and securing documents. They appreciate the time savings and improved efficiency it brings to their operations.

Discussions on Reddit suggest that while DocuSign is feature-rich, its pricing can be hard to justify for smaller firms compared to alternatives like Adobe Sign, HelloSign, and PandaDoc. However, its strong brand recognition and enterprise-grade capabilities make it a top choice for many businesses.

Pricing

• eSignature plans start at $10/month for individuals and go up to $40/user/month for businesses
• Offers various industry-specific solutions like Real Estate and API plans
• Advanced features like branding and API access incur additional fees
• 30-day free trial available for eSignature plans

10. Clari

Clari is a popular revenue operations platform that helps B2B companies drive predictable revenue growth. By unifying revenue data across multiple CRMs and business lines, Clari provides a complete, accurate view of the revenue process. Its AI-powered insights and forecasting capabilities make it a valuable tool for revenue teams looking to make data-driven decisions.

Key Features

• Unify revenue data across multiple CRMs and business lines
• AI-powered insights and forecasting for data-driven decisions
• Streamline forecasting process with inspection tools and rep experiences
• Integrate with any tool to tailor and expand revenue solutions

Popular Use Cases

• Consolidating revenue data from multiple sources for a complete view
• Improving forecast accuracy and hitting revenue targets
• Identifying risk and opportunity in the pipeline

Pros

• Provides visibility into sales forecast and pipeline
• Intuitive and easy to navigate interface
• Responsive customer support and timely issue resolution

Cons

• Some customization limitations for dashboards and opportunity grids
• Requires separate Salesforce users for each forecast hierarchy node
• Occasional page refresh issues requiring browser refresh

Reviews

On G2, Clari has an average rating of 4.5 out of 5 stars from 1,802 reviews. Users praise its user-friendly features, visibility into forecasts, and quick support responses.

Capterra reviewers highlight Clari's ability to analyze customer calls and provide valuable insights. They appreciate features like game tapes for training and battlecards for competitive intelligence. Some note minor transcription inaccuracies and UX quirks.

Pricing

• No platform fees
• Complimentary premier customer support package
• Fully implemented in 8 weeks

11. Mailchimp

Mailchimp is a widely-used email marketing and automation platform that enables businesses to create and send engaging campaigns, manage subscriber lists, and track performance. Its user-friendly interface and comprehensive features make it a popular choice for small to medium-sized businesses looking to streamline their email marketing efforts.

Key Features

Mailchimp offers a range of powerful features:

• Customizable email templates and a drag-and-drop editor
• Segmentation and personalization for targeted campaigns
• Automation workflows for welcome emails, abandoned cart recovery, and more
• Detailed analytics and reporting to track campaign performance

Popular Use Cases

• Sending newsletters and promotional emails to keep customers engaged
• Automating onboarding and nurturing sequences for new subscribers
• Integrating with e-commerce platforms for abandoned cart recovery campaigns

Pros

• User-friendly interface and easy-to-use email editor
• Comprehensive features for email marketing and automation
• Generous free plan for small businesses and startups

Cons

• Limited customization options for email templates without coding skills
• Higher-tier features like advanced segmentation can be costly
• Slow customer support response times

Reviews

On Capterra, Mailchimp has an overall rating of 4.0 out of 5 based on 15 reviews. Users praise its reliability, feature-rich platform, and free plan for small businesses. Some cons mentioned include a complex interface and costly advanced features.

G2 reviewers give Mailchimp an average score of 4.3 out of 5 stars. Positive feedback highlights its ease of use, diverse templates, and real-time analytics. Critiques focus on slow customer support and limited customization without additional payment.

Across Reddit threads, users appreciate Mailchimp's comprehensive features but also express frustration with the platform's limitations and pricing. Many recommend alternatives like Klaviyo, ActiveCampaign, and ConvertKit for more advanced functionality and better value.

Pricing

• Free plan for up to 500 contacts and 2,500 monthly email sends
• Essentials plan starts at $13/month for 500 contacts (billed monthly)
• Standard plan starts at $20/month for 500 contacts
• Premium plan starts at $350/month for 10,000 contacts

12. Lemlist

Lemlist is a popular outbound automation tool that helps sales and marketing teams reach inboxes and get replies at scale. With its user-friendly interface, advanced personalization features, and multichannel outreach capabilities, Lemlist has become a go-to solution for businesses looking to streamline their outbound efforts and generate more leads.

Key Features

Lemlist offers a range of powerful features to help you optimize your outbound campaigns:

• Find verified emails and contact info for your target leads
• Personalize emails at scale with custom text, images, videos, and landing pages
• Create multichannel sequences combining email, LinkedIn, and phone outreach
• Ensure high deliverability with email warm-up and monitoring tools

Popular Use Cases

• Building targeted lead lists with verified contact information
• Crafting highly personalized cold email campaigns that stand out in the inbox
• Automating LinkedIn outreach and engagement alongside email sequences

Pros

• Extensive personalization options to create unique, engaging outreach at scale
• Multichannel automation for email, LinkedIn, and phone in one platform
• Built-in email warm-up and deliverability tools to maximize inbox placement

Cons

• Limited number of email accounts per plan, which can be restrictive for some users
• Lead generation filters and volume could be more robust for specific niches
• Pricing for additional features like AI and email validation lacks transparency

Reviews

On G2, Lemlist has an average rating of 4.4 out of 5 stars from 244 reviews. Many users praise its personalization capabilities, multichannel sequences, and strong customer support. However, some note limitations with email account numbers and lead generation.

Capterra reviewers give Lemlist an overall rating of 4.5, highlighting its ease of use for creating campaigns and the effectiveness of its personalization and automation features. A few users mention challenges with deliverability and the learning curve for advanced functions.

Opinions on Reddit are mixed, with some users finding Lemlist powerful but complex, while others prefer simpler alternatives for core email outreach. Positive comments focus on specific features like the email warm-up tool, while criticisms target the user interface and pricing.

Pricing

• Email Starter: $39/month per user for 1 sending email
• Email Pro: $69/month per user for 3 sending emails
• Multichannel Expert: $99/month per user for 5 sending emails
• Outreach Scale: $159/month per user for 15 sending emails
• 14-day free trial available with no credit card required

13. EngageBay

EngageBay is an all-in-one marketing, sales, and support CRM software that helps growing companies streamline their processes and convert web visitors into happy customers. With its affordable pricing and comprehensive feature set, EngageBay has become a popular choice for businesses looking to scale their operations without breaking the bank.

Key Features

EngageBay offers a wide range of features to help businesses automate their sales and marketing efforts:

• Easy-to-use marketing automation and email marketing tools
• Free live chat software for real-time customer support
• Powerful helpdesk software to manage customer inquiries
• 360-degree customer view across marketing, sales, and support departments

Popular Use Cases

• Capturing leads and nurturing them through personalized email sequences
• Providing seamless customer support through integrated live chat and helpdesk
• Automating sales processes and tracking deals through a visual pipeline

Pros

• All-in-one platform eliminates the need for multiple tools
• Intuitive interface makes it easy to learn and implement
• Affordable pricing plans suitable for growing businesses

Cons

• Abundance of features can be overwhelming for some users
• Email threading functionality is not available
• Limited social media integrations compared to some competitors

Reviews

On G2, EngageBay has an impressive average rating of 4.6 out of 5 stars from 316 reviews. Users praise its user-friendliness, comprehensive feature set, and excellent customer support.

Capterra reviewers appreciate EngageBay's ability to combine multiple features into a single platform, making it a cost-effective solution for growing businesses. They highlight the platform's ease of use and the responsive support team.

Reddit users have also recommended EngageBay as a more affordable alternative to HubSpot, with one user stating that it's the best all-in-one solution they've seen for a reasonable price.

Pricing

• Free plan available for up to 250 contacts
• Paid plans start at $12.74 per user/month (billed annually) for 500 contacts
• Growth plan at $55.24 per user/month (billed annually) for 5,000 contacts
• Pro plan at $101.99 per user/month (billed annually) for unlimited contacts

14. Lavender

Lavender is a popular AI-powered email assistant that helps sales professionals write better emails faster. It combines writing AI, social data, and inbox productivity tools to improve email effectiveness and boost reply rates.

Key Features

Lavender offers several powerful features to level up your sales emails:

• AI email coach that fixes issues lowering reply chances
• Personalization assistant with prospect news, data, and insights
• Team email intelligence for data-backed coaching
• Email copy enhancer powered by AI

Popular Use Cases

• SDRs and AEs writing more effective emails to boost replies and pipeline
• Personalizing emails faster based on prospect data and insights
• Managers coaching reps with real data-backed email performance insights

Pros

• Provides real-time feedback and suggestions to improve emails
• Makes it faster and easier to personalize emails at scale
• Integrates with popular sales engagement and CRM platforms

Cons

• Some users report billing issues and slow support response times
• AI recommendations can sometimes be off-base or irrelevant
• Relatively high pricing, especially for individual users

Reviews

On G2, Lavender has an average rating of 4.9 out of 5 stars. Users praise the helpful real-time coaching and ability to write better emails faster. However, some mention the high pricing can be a barrier.

A Reddit thread asking for Lavender reviews had mixed responses. Some said it wasn't quite ready for primetime, while others found it helpful for bringing in new word choices and phrasing. Alternative AI writing tools like WordTune and NuReply were also mentioned.

Pricing

• Free plan: 5 emails analyzed and personalized per month
• Starter plan: $29/month for unlimited emails and personalization
• Individual Pro: $49/month, adds unlimited access and integrations
• Team plan: Starts at $8.5k/year, includes coaching dashboard and team features
• All paid plans offer a free trial period

15. Pipeliner CRM

Pipeliner CRM is a popular sales automation tool known for its user-friendly interface and powerful visual workflow engine. With Pipeliner, sales teams can easily automate repetitive tasks, manage their pipeline, and gain valuable insights to close more deals.

Key Features

Pipeliner CRM offers several standout features:

• Visual Automatizer workflow tool for creating automated processes
• Customizable interface with drag-and-drop functionality
• Powerful reporting engine for generating insights
• Advanced mobile app with built-in AI

Popular Use Cases

• Automating lead management and follow-up
• Visualizing complex sales relationships with the Buying Center feature
• Analyzing sales performance with dynamic reporting

Pros

• Intuitive interface drives high user adoption
• Extensive customization options without coding
• Seamless integration with other systems

Cons

• Some inefficiencies in the Buying Center feature
• Search results are not always in alphabetical order
• Strict cancellation policies

Reviews

On G2, Pipeliner has an average rating of 4.6 out of 5 stars from 462 reviews. Many users praise its visual approach and ease of use, though some note minor UI issues.

However, a few reviewers on Capterra express dissatisfaction with Pipeliner's customer service and cancellation policies, feeling misled by the sales team. These experiences appear to be outliers compared to the largely positive sentiment.

Pricing

• Starter: $65/user/month billed annually
• Business: $85/user/month billed annually
• Enterprise: $115/user/month billed annually
• Unlimited: $150/user/month billed annually
• Free trial available

16. CloudTalk

CloudTalk is a popular VoIP business calling solution used by sales and customer service teams. With over 70 calling features and serving 2,500+ companies, CloudTalk helps mid-sized businesses extend their reach and boost sales through automating workflows and providing built-in analytics to optimize performance. A key benefit is the ability to access customer data and automate tasks directly within the platform.

Key Features

Some of CloudTalk's standout features include:

• Access to 160+ international numbers to call like a local
• Click-to-call to make calls directly in the platform
• Workflow automation to eliminate repetitive tasks
• 35+ CRM and helpdesk integrations for seamless data sync

Popular Use Cases

• Automating sales outreach with Power Dialer and Smart Dialer
• Customizing the inbound call experience with IVR and skill-based routing
• Gaining visibility into team performance with real-time analytics

Pros

• Handles increased call volume reliably
• Intuitive interface makes it easy to set up and customize
• Prompt customer support to resolve any issues

Cons

• Occasional voice delays or unclear audio on calls
• Initial setup and landline provisioning can take several days
• Reliable internet connection required for optimal performance

Reviews

On G2, CloudTalk has an average rating of 4.3 out of 5 stars from 1,074 reviews. Many users praise its ease of use, range of features, and helpful integrations. Some mention minor audio quality issues but note the benefits outweigh any drawbacks.

Reddit users comparing CloudTalk vs competitors like Nextiva generally view it favorably for its feature set and suitability for distributed teams, though some note customer support could be more responsive.

Pricing

• Starter: $25/user/month billed annually or $34 month-to-month
• Essential: $30/user/month billed annually or $39 month-to-month
• Expert: $50/user/month billed annually or $69 month-to-month
• Custom enterprise pricing available

17. Yesware

Yesware is a popular outbound automation tool that provides sales teams with a comprehensive solution for personalized email campaigns, automated follow-ups, and data-driven analytics. With its CRM integration and B2B lead database, Yesware makes it easy to scale outreach efforts and close more deals.

Key Features

• Create personalized email campaigns at scale
• Set up automated follow-up sequences to nurture leads
• Gain insights from data-driven analytics to optimize outreach
• Seamlessly integrate with your CRM for streamlined workflows

Popular Use Cases

• Automating personalized cold email outreach to prospects
• Nurturing leads with well-timed, relevant follow-up messages
• Analyzing email performance data to refine messaging and targeting

Pros

• Saves significant time by automating repetitive outreach tasks
• Improves response rates with personalized, targeted campaigns
• Provides actionable data insights to optimize sales strategies

Cons

• Higher price point compared to some other outbound tools
• Reporting can be overwhelming for users new to email analytics
• Personalization features have a learning curve

Pricing

• Plans start at $35/user per month billed annually
• Custom enterprise pricing available for larger teams
• 14-day free trial for all plans

18. BuiltWith

BuiltWith is a powerful lead generation and competitive analysis tool that provides technology adoption data and usage analytics for over 673 million websites. It's popular among sales and marketing professionals who need to identify prospects using specific technologies and gain insights into their tech stack.

Key Features

• Identify websites using specific technologies from a database of over 104,000 web technologies
• Filter leads by location, traffic, vertical, technology spend, and more
• Access historical technology usage data to spot trends and patterns
• Integrate with popular CRMs like Salesforce, HubSpot, and Dynamics for seamless prospecting

Popular Use Cases

• Building targeted lead lists based on technology usage and firmographic data
• Analyzing competitors' tech stacks and identifying opportunities to win their customers
• Personalizing sales outreach by referencing prospects' current and past technology choices

Pros

• Extensive database covering a vast number of websites and technologies
• Powerful filtering options to create highly targeted lead lists
• Historical data provides valuable insights for sales intelligence

Cons

• Pricing can be steep for smaller businesses and teams
• Occasional inaccuracies in technology detection
• Learning curve for effectively leveraging all the available data and features

Reviews

On G2, BuiltWith has an average rating of 4.3 out of 5 stars from 57 reviews. Users praise its accuracy, powerful lead generation capabilities, and the valuable insights gained from technology usage data.

Capterra reviewers appreciate BuiltWith's ease of use and integration with other tools, though some note the pricing could be more competitive. One user switched from Leadpages, citing BuiltWith's superior customization and integration options.

On Reddit, users discuss BuiltWith's solid market position, attributing it to the significant data crawling and processing required to offer such a comprehensive solution. While some competitors exist, BuiltWith remains a top choice for many.

Pricing

• Basic plan: $295/month or $2,950/year for limited technology, keyword, and retail report access
• Pro plan: $495/month or $4,950/year for unlimited access and additional features
• Team plan: $995/month or $9,950/year for unlimited access and seats
• All plans are priced in USD; no free trial mentioned

19. ChatHelp.ai

ChatHelp.ai is a powerful AI-driven sales tool that helps businesses automate their outbound sales processes and engage with prospects more effectively. By leveraging advanced natural language processing and machine learning algorithms, ChatHelp.ai enables sales teams to have personalized conversations at scale, ultimately increasing conversion rates and revenue.

Key Features

• AI-powered chatbot for engaging prospects in natural conversations
• Automated lead qualification and nurturing based on predefined criteria
• Seamless integration with popular CRM and marketing automation platforms
• Real-time analytics and insights to optimize sales strategies

Popular Use Cases

• Automating initial outreach and follow-up with cold leads
• Qualifying leads based on interest level and readiness to buy
• Providing 24/7 support and answering common prospect questions

Pros

• Saves significant time and resources by automating repetitive sales tasks
• Improves lead engagement and conversion rates through personalized conversations
• Provides valuable data and insights to refine sales approaches

Cons

• Requires careful setup and training to ensure the AI chatbot is effective
• May not be suitable for complex B2B sales cycles that require human touch
• Pricing information is not publicly available on the website

Pricing

• Pricing details are not provided on the ChatHelp.ai website
• Interested users need to request a demo or contact sales for a custom quote
• No information available about free trials or freemium plans

Conclusions

In this article, we explored 19 popular outbound automation tools that can help streamline your sales and marketing efforts. When choosing the best tool for your needs, consider factors such as ease of use, automation capabilities, personalization options, integrations with your existing tech stack, and pricing.

Among the tools mentioned, Bardeen, Enricher, and Cognism stand out as top choices for their powerful features and user-friendly interfaces.

• Bardeen offers a no-code automation builder, web scraping capabilities, and AI-powered suggestions, making it an excellent choice for automating repetitive tasks across various web apps.
• Enricher provides comprehensive data enrichment with over 2.5 billion unique profiles and 26 data attributes, helping businesses unlock the full potential of their data.
• Cognism is a popular outbound automation tool for B2B sales and marketing teams, offering high-quality, GDPR-compliant contact and company data, including phone-verified mobile numbers.

To get started with outbound automation, we highly recommend signing up for Bardeen's free plan, which offers unlimited non-premium actions. This will allow you to experience the power of automation firsthand and see how it can benefit your business.

By implementing these outbound automation tools and leveraging their features, you can save time, increase productivity, and ultimately drive more revenue for your company.