How to Add Custom Fonts to Klaviyo: Quick Guide

Custom fonts can elevate your Klaviyo emails, making them stand out in crowded inboxes. But how do you add them without coding expertise? In this step-by-step guide, you'll learn the ins and outs of importing custom fonts into Klaviyo and applying them to your email templates. Plus, discover how AI tools like Bardeen can automate the process, saving you hours of manual work. Get ready to take your email design to the next level and engage your subscribers like never before.

Importing Custom Fonts into Klaviyo: A Step-by-Step Guide

Adding custom fonts to your Klaviyo emails can help create a cohesive brand experience for your subscribers. In this section, we'll cover the different font file types supported by Klaviyo and provide an overview of the two main methods for importing custom fonts.

1. Understand Klaviyo's Supported Font File Types

Klaviyo supports several font file types, including:

• WOFF (Web Open Font Format)
• WOFF2
• TTF (TrueType Font)
• EOT (Embedded OpenType)
• SVG (Scalable Vector Graphics)

It's essential to ensure that your custom font files are in one of these supported formats before attempting to import them into Klaviyo.

2. Choose Between Google Fonts and Self-Hosted Fonts

When importing custom fonts into Klaviyo, you have two main options:

1. Using Google Fonts
2. Uploading self-hosted fonts

Google Fonts offers a wide selection of free, easy-to-use fonts that can be quickly added to your Klaviyo account. Self-hosted fonts, on the other hand, require you to upload the font files to your own server or a third-party hosting service. If you want to automate your email management, consider using an AI email organizer.

3. Understand CORS and Its Role in Using Custom Fonts

CORS, or Cross-Origin Resource Sharing, is a security mechanism that allows web browsers to access resources from a different domain than the one serving the original content. When using self-hosted fonts in Klaviyo, it's crucial to ensure that your font files are hosted on a server that allows CORS. This enables Klaviyo to access and load the custom fonts properly in your emails.

4. Be Aware of Custom Font Limitations in Email

While custom fonts can enhance the visual appeal of your emails, it's important to note that not all email clients support them. Some popular email clients, such as Gmail and Outlook, may default to a fallback font if they cannot display the custom font. To ensure a consistent experience for all subscribers, consider using web-safe fallback fonts that closely resemble your custom fonts. For more advanced email strategies, learn about cold outreach techniques.

In the next section of this guide, you'll learn how to add custom fonts to your Klaviyo email templates step-by-step, ensuring that your emails maintain a consistent brand style across all devices and email clients.

Adding Custom Fonts to Email Templates

Adding custom fonts to your Klaviyo email templates is a straightforward process that can be done using Google Fonts, Adobe Fonts, or self-hosted fonts. In this section, we'll provide a step-by-step guide on how to add custom fonts, explain the different font options available, and discuss best practices for maintaining readability and providing fallback fonts.

1. Step-by-Step Guide: Adding Custom Fonts to Klaviyo Email Templates

To add a custom font to your Klaviyo email template, follow these steps:

1. Open a text block in your template or navigate to the template's Styles tab.
2. Scroll to the bottom of the font dropdown and click "Add Font."
3. Choose between Google Font, Adobe Font, or Import Font, depending on your font's source.
4. Follow the specific instructions for your chosen font type (detailed in the next sections).

Once you've added a font to your email template, it will be available for use in all other templates and sign-up forms within your Klaviyo account.

2. Using Google Fonts, Adobe Fonts, and Self-Hosted Fonts

Klaviyo supports three main types of custom fonts:

• Google Fonts: Simply type the name of the desired Google font and select a fallback font before clicking "Add Font."
• Adobe Fonts: Available to users with an active Adobe Fonts subscription. Paste your CSS address (e.g., https://use.typekit.com/123ABC) and choose a fallback font.
• Self-Hosted Fonts: Recommended for senders with access to a developer. Host the font on your servers or a font-hosting service, enable CORS, and paste the hosting URL into the "Source address" field.

When choosing a custom font, consider its compatibility with various email clients and devices to ensure a consistent experience for your subscribers.

3. Selecting Font Weights and Styles for Optimal Readability

When using custom fonts in your email templates, it's essential to select appropriate font weights and styles to maintain readability. Consider the following tips:

• Use a legible font size (14px or larger for body text) to ensure your content is easy to read across devices.
• Limit the use of bold or italic styles to emphasize key points, rather than applying them to large blocks of text.
• Choose font colors that contrast well with your email's background to improve readability.

By selecting font weights and styles that prioritize readability, you can create email templates that effectively communicate your message to subscribers.

4. Best Practices: Fallback Fonts and Custom Font Usage

To ensure a consistent experience for all subscribers, follow these best practices when using custom fonts in your Klaviyo email templates:

• Always provide a fallback font that closely resembles your custom font in style and weight. This font will be displayed in email clients that don't support custom fonts.
• Test your email templates across various devices and email clients to ensure your custom fonts render correctly and fallback fonts are displayed when necessary.
• Consider using web-safe fonts, which are available on most devices, to minimize reliance on fallback fonts.

By implementing these best practices, you can create email templates that maintain your brand's visual identity while providing a reliable experience for all subscribers.

Want to save time managing your email templates? Use Bardeen to integrate Google Sheets and automate repetitive tasks, improving your email workflow.

You're now equipped with the knowledge to successfully add custom fonts to your Klaviyo email templates. Thanks for sticking with us through this guide – your dedication to mastering custom fonts is truly commendable!

Conclusions

Learning how to add custom fonts to Klaviyo is crucial for creating email templates that align with your brand's visual identity. This guide walked you through the process of importing custom fonts into Klaviyo and adding them to your email templates.

Here's a recap of the key points:

• Importing custom fonts: Klaviyo supports WOFF, WOFF2, TTF, EOT, and SVG font files. You can use Google Fonts, Adobe Fonts, or self-hosted fonts, but be aware of email client limitations.
• Adding custom fonts to email templates: Follow the step-by-step guide to add custom fonts, select appropriate font weights and styles, and implement best practices like providing fallback fonts.

By mastering the art of adding custom fonts to Klaviyo, you'll create stunning, brand-consistent emails that capture your subscribers' attention. Don't let generic fonts hold you back from achieving email marketing greatness!